Apple® and Major League Soccer (MLS) today announced that the
Apple TV® app will be the exclusive destination to watch every
single live MLS match beginning in 2023. This partnership is a
historic first for a major professional sports league, and will
allow fans around the world to watch all MLS, Leagues Cup,1 and
select MLS NEXT Pro and MLS NEXT matches in one place — without any
local broadcast blackouts or the need for a traditional pay TV
bundle.
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the full release here:
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From early 2023 through 2032, fans can get every live MLS match
by subscribing to a new MLS streaming service, available
exclusively through the Apple TV app. In addition to all of the
match content, the service will provide fans a new weekly live
match whip-around show so they never miss an exciting goal or save,
and also game replays, highlights, analysis, and other original
programming. This live and on-demand MLS content will provide
in-depth, behind-the-scenes views of the players and clubs that
fans love. A broad selection of MLS and Leagues Cup matches,
including some of the biggest matchups, will also be available at
no additional cost to Apple TV+® subscribers, with a limited number
of matches available for free. As an added benefit to fans, access
to the new MLS streaming service will be included as part of MLS
full-season ticket packages.
The MLS live and on-demand content on the Apple TV app will be
available to anyone with internet access across all devices where
the app can be found, including iPhone®, iPad®, Mac®, Apple TV 4K,
and Apple TV HD; Samsung, LG, Panasonic, Sony, TCL, VIZIO, and
other smart TVs; Amazon Fire TV and Roku devices; PlayStation and
Xbox gaming consoles; Chromecast with Google TV; and Comcast
Xfinity. Fans can also watch on tv.apple.com.
“For the first time in the history of sports, fans will be able
to access everything from a major professional sports league in one
place,” said Eddy Cue, Apple’s senior vice president of Services.
“It’s a dream come true for MLS fans, soccer fans, and anyone who
loves sports. No fragmentation, no frustration — just the
flexibility to sign up for one convenient service that gives you
everything MLS, anywhere and anytime you want to watch. We can’t
wait to make it easy for even more people to fall in love with MLS
and root for their favorite club.”
“Apple is the perfect partner to further accelerate the growth
of MLS and deepen the connection between our clubs and their fans,”
said Don Garber, MLS’s commissioner. “Given Apple's ability to
create a best-in-class user experience and to reach fans
everywhere, it'll be incredibly easy to enjoy MLS matches anywhere,
whether you're a super fan or casual viewer.”
At launch, all MLS and Leagues Cup matches will include
announcers calling the action in English and Spanish, and all
matches involving Canadian teams will be available in French. Apple
and MLS will also provide enhanced league and club coverage for
fans to easily follow the league or their favorite clubs in Apple
News®, with the ability to watch highlights right in the News
app.
Complete details for the new service, including when fans can
sign up, subscription pricing, specific details about the new MLS
programming, an improved match schedule, broadcast teams,
production enhancements, and pre- and postgame coverage — as well
as all the ways fans will be able to enjoy MLS content across the
Apple ecosystem — will be announced in the coming months.
Major League Soccer is the fastest-growing soccer league in the
world, more than doubling in size to 29 clubs over the last 15
years. The momentum will continue as soccer will grow throughout
North America on the road to the 2026 FIFA World Cup hosted by the
US, Canada, and Mexico. With players representing 82 countries, MLS
has the most global player pool in all sports, and its fan base is
one of the youngest, most diverse audiences in North American
sports.
About Apple
Apple revolutionized personal technology with the introduction
of the Macintosh in 1984. Today, Apple leads the world in
innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV.
Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and
tvOS — provide seamless experiences across all Apple devices and
empower people with breakthrough services including the App Store,
Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000
employees are dedicated to making the best products on earth, and
to leaving the world better than we found it.
About Major League Soccer
Headquartered in New York City, Major League Soccer —
celebrating its 27th season in 2022 — features 29 clubs throughout
the United States and Canada, including 2022 expansion team
Charlotte FC and St. Louis CITY SC, which debuts in 2023. Starting
in 2023, the Apple TV app will be the exclusive destination to
watch every single live MLS match. For more information about MLS,
visit www.MLSsoccer.com.
1 This excludes Leagues Cup and Campeones Cup for viewers in
Mexico.
NOTE TO EDITORS: For additional information visit Apple Newsroom
(www.apple.com/newsroom), or call Apple’s Media Helpline at (408)
974-2042.
© 2022 Apple Inc. All rights reserved. Apple, the Apple logo,
Apple TV, Apple TV+, iPhone, iPad, and Mac are trademarks of Apple.
Other company and product names may be trademarks of their
respective owners.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20220614005502/en/
Bernadette Simpao Apple bsimpao@apple.com (669)
227-9273
Tom Neumayr Apple tneumayr@apple.com (408) 974-1972
Apple Media Helpline media.help@apple.com (408)
974-2042
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