BROOMFIELD, Colo., March 14,
2024 /PRNewswire/ -- Ball Aluminum Cups® (NYSE:
BALL), Copper Mountain Resort and the POWDR Adventure
Lifestyle Corporation today announced the installation of a Reverse
Vending Machine (RVM) at Jack's Slopeside Grill to increase
aluminum recycling in the mountain town. The machine was installed
in February 2024 and will be
available for the duration of the season through April 2024.
Ball Corporation, a leading global provider of sustainable
aluminum beverage packaging, worked with leading recycling data
collection provider Recycle Track Systems ® (RTS) to install an RVM
powered by RTS's Cycle™ platform. The RVM is an essential component
of Copper Mountain's broader Play
Forever commitment to protect the environment and support the
mountain town community. Together, the environmental allies aim to
incentivize increased recycling rates at one of the most popular
ski resorts in Colorado and
educate consumers about the benefits of using aluminum. Guests can
insert their Ball Aluminum Cup®, aluminum can or aluminum bottle
into the front of the machine, which then uses a conveyor belt to
scan, crush and sort the aluminum packaging. Once the packaging is
sorted, users will have the opportunity to scan a QR code and may
be surprised with Play Forever merchandise.
"Installing the reverse vending machine at Copper Mountain
Resort is an incredible opportunity to incentivize recycling and
educate consumers about aluminum's sustainable properties to help
protect one of Colorado's beloved
mountain towns," Ball Aluminum Cups® Vice President of Commercial
Michelle Fick said. "At Ball, we
recognize the power of ski resorts and other outdoor adventure
centers to drive change and believe interacting with the RVM will
encourage guests to make more sustainable everyday choices while
enhancing their experience at the resort."
The Cycle™-powered RVM installation will aid Copper Mountain
Resort's existing waste diversion efforts. At the end of the
season, the Cycle™-powered RVM will be able to provide metrics on
the quantity, type and mass of aluminum recycled.
"At Copper Mountain Resort, we're excited to reinforce our
commitment to sustainability with the introduction of this reverse
vending machine. In collaboration with partners like Ball and
Recycle Track Systems, we're revolutionizing recycling practices
and engaging our community in a meaningful way," said
Jeff Grasser, Copper Mountain Senior
Resort Operations and Sustainability Manager. "Together,
through initiatives like this, we aim to inspire and reward
participants, fostering a collective passion for a more sustainable
future."
"RTS is excited to enhance our collaboration with Ball Aluminum
Cup® at Copper Mountain, bringing
our Cycle Reverse Vending Machines to the forefront of
eco-innovation," Recycle Track Systems® CEO Gregory Lettieri said. "This partnership is a
testament to our mutual dedication to the environment and making
recycling an engaging and meaningful activity. Beyond just reducing
waste, we're fostering a sense of environmental stewardship among
visitors, showcasing the real-world impact of our collective
efforts. It's a step towards redefining environmental
responsibility, blending sustainability seamlessly with the great
outdoors."
Infinitely recyclable and economically valuable, aluminum is the
most sustainable beverage packaging material, and like aluminum
cans, aluminum cups can be easily recycled and aluminum cans, cups
and bottles can be recycled and back on a store shelf in about 60
days. The Ball Aluminum Cup® is now composed of 90 percent recycled
content, the highest recycled content rate of any beverage
packaging in its category and is available in 5 different sizes. In
addition to its sustainability and recycling strengths, the
aluminum cup is lightweight, sturdy, cool to the touch and provides
an elevated drinking experience.
For more information about Ball Aluminum Cups®, please visit
Ball's website. To learn about RTS's Cycle™ Reverse Vending
Machines please visit RTS's website.
About Ball Corporation
Ball Corporation supplies
innovative, sustainable aluminum packaging solutions for beverage,
personal care and household products customers. Ball Corporation
employs 16,000 people worldwide (excluding divested aerospace
staff) and reported 2023 net sales of $14.03
billion. For more information, visit www.ball.com, or
connect with us on Facebook or Twitter.
About Copper Mountain Resort
Located just 75 miles
west of Denver, Colo.,
Copper Mountain, the Athlete's
Mountain, operates on National Forest Land and offers an
experience that inspires adventure, elevates ambition and
empowers progression. During the winter, Copper's world
class naturally divided terrain provides skiers and riders access
to over 2,500 acres of high alpine adventure that's designed to
challenge, inspire and empower every type of athlete. Each summer,
the mountain transforms into a progression playground for hikers,
mountain bikers and outdoor
enthusiasts. Three centralized pedestrian villages provide a
vibrant atmosphere complete with slope-side lodging, dining,
shopping and activities. Copper Mountain is home to Woodward
Copper and the Stifel U.S. Ski Team Speed Center which
facilitate year-round training for every level of athlete. Copper
is the Official Training Center for U.S. Ski & Snowboard
athletes leading up to the Olympic Winter Games Milano Cortina
2026. Copper Mountain is part of
the POWDR Adventure Lifestyle Co. portfolio, and an Ikon Pass
partner. POWDR is a family-owned adventure lifestyle company (TM)
that believes there is nothing better for your soul than to spend
time with the people you love, doing the things you love.
About POWDR Adventure Lifestyle Company
POWDR is an
adventure lifestyle company that inspires every human being with
cool experiences in awesome places. POWDR's awesome places include
Copper Mountain and Eldora
Mountain Resort in Colorado;
Killington and Pico Mountain in Vermont; Boreal Mountain Resort and
Soda Springs in the Lake Tahoe
region of California; Mt. Bachelor
in Oregon; Snowbird in
Utah; and SilverStar Mountain
Resort in British Columbia,
Canada. POWDR also empowers and inspires the next generation
of action sports enthusiasts through summer camps, mountain
experiences, and mountain centers under the Woodward brand that
incorporate dynamic programming and innovative environments:
Woodward Park City, Woodward PA,
Woodward Copper in Colorado,
Woodward Tahoe, Woodward West in Stallion Springs, CA. POWDR fuels
a balanced life full of adventure through a collection of
experiences from the mountains to the valleys. Sun Country Tours in
Oregon is POWDR's river rafting
outfitter and Powderbird, based out of Snowbird in Utah, is POWDR's heli-adventure operator.
POWDR is headquartered in Park City,
Utah. For more information, please visit www.POWDR.com.
About RTS
RTS Holding, Inc., together with its
subsidiaries, including Recycle Track Systems, Inc. (collectively,
"RTS") combines technology with high-touch service to make waste
disposal easier, smarter, and more responsible. From on-demand
removal to fully integrated waste management solutions, RTS help
companies and municipalities easily track and optimize their
pickups. Using insights from collected data and AI analysis, RTS
empowers clients with visibility into their waste habits and
provides tangible figures on their climate impact to improve their
waste and recycling practices.
Forward-Looking Statements
This release contains "forward-looking" statements concerning
future events and financial performance. Words such as "expects,"
"anticipates," "estimates," "believes," and similar expressions
typically identify forward looking statements, which are generally
any statements other than statements of historical fact. Such
statements are based on current expectations or views of the future
and are subject to risks and uncertainties, which could cause
actual results or events to differ materially from those expressed
or implied. You should therefore not place undue reliance upon any
forward-looking statements, and they should be read in conjunction
with, and qualified in their entirety by, the cautionary statements
referenced below. Ball undertakes no obligation to publicly update
or revise any forward-looking statements, whether as a result of
new information, future events or otherwise. Key factors, risks and
uncertainties that could cause actual outcomes and results to be
different are summarized in filings with the Securities and
Exchange Commission, including Exhibit 99 in Ball's Form 10-K,
which are available on Ball's website and at www.sec.gov.
Additional factors that might affect: a) Ball's packaging segments
include product capacity, supply, and demand constraints and
fluctuations and changes in consumption patterns; availability/cost
of raw materials, equipment, and logistics; competitive packaging,
pricing and substitution; changes in climate and weather and
related events such as drought, wildfires, storms, hurricanes,
tornadoes and floods; footprint adjustments and other manufacturing
changes, including the startup of new facilities and lines; failure
to achieve synergies, productivity improvements or cost reductions;
unfavorable mandatory deposit or packaging laws; customer and
supplier consolidation; power and supply chain interruptions;
changes in major customer or supplier contracts or loss of a major
customer or supplier; inability to pass through increased costs;
war, political instability and sanctions, including relating to the
situation in Russia and
Ukraine and its impact on Ball's
supply chain and its ability to operate in Europe, the Middle
East and Africa regions
generally; changes in foreign exchange or tax rates; and tariffs,
trade actions, or other governmental actions, including business
restrictions and orders affecting goods produced by Ball or in its
supply chain, including imported raw materials; b) Ball's aerospace
segment include funding, authorization, availability and returns of
government and commercial contracts; and delays, extensions and
technical uncertainties affecting segment contracts; failure to
obtain, or delays in obtaining, required regulatory approvals or
clearances for the proposed transaction; any failure by the parties
to satisfy any of the other conditions to the proposed transaction;
the possibility that the proposed transaction is ultimately not
consummated; potential adverse effects of the announcement or
results of the proposed transaction on the ability to develop and
maintain relationships with personnel and customers, suppliers and
others with whom it does business or otherwise on the business,
financial condition, results of operations and financial
performance; risks related to diversion of management's attention
from ongoing business operations due to the proposed transaction;
the impact of the proposed transaction on the ability to retain and
hire key personnel; and c) Ball as a whole include those listed
above plus: the extent to which sustainability-related
opportunities arise and can be capitalized upon; changes in senior
management, succession, and the ability to attract and retain
skilled labor; regulatory actions or issues including those related
to tax, environmental, social and governance reporting,
competition, environmental, health and workplace safety, including
U.S. Federal Drug Administration and other actions or public
concerns affecting products filled in Ball's containers, or
chemicals or substances used in raw materials or in the
manufacturing process; technological developments and innovations;
the ability to manage cyber threats; litigation; strikes; disease;
pandemic; labor cost changes; inflation; rates of return on assets
of Ball's defined benefit retirement plans; pension changes;
uncertainties surrounding geopolitical events and governmental
policies, including policies, orders, and actions related to
COVID-19; reduced cash flow; interest rates affecting Ball's debt;
successful or unsuccessful joint ventures, acquisitions and
divestitures, and their effects on Ball's operating results and
business generally; and potential adverse effects of the
announcement or results of the proposed transaction on the market
price of Ball Corporation's common stock.
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SOURCE Ball Corporation