Eurazeo Announces Sale of Majority Ownership Position in NEST New York to North Castle Partners Led Investor Group
07 Novembre 2022 - 06:00PM
Business Wire
Eurazeo, a leading global investment company with a diversified
portfolio of €32.5 billion in assets under management, today
announced that it has reached an agreement to sell its majority
ownership position in NEST New York (“NEST” or the “Company”), a
leading fragrance lifestyle brand, in a transaction that values
NEST at approximately $200 million. Under the terms of the
transaction, an investor group led by North Castle Partners (“North
Castle”), a consumer-focused private equity firm, will purchase a
majority stake in NEST, with Eurazeo and NEST Founder Laura Slatkin
retaining minority ownership positions. Following the close of this
transaction, Eurazeo's invested equity capital will yield a return
of approximately 2.7x.
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Eurazeo’s Brands Division launched in May 2017 and NEST was its
debut investment. Under Eurazeo’s management, NEST’s leadership
team accelerated product innovation, expanded brand awareness and
significantly increased the brand’s digital penetration. As a
result, overall brand sales tripled, direct-to-consumer sales
increased 10-fold and EBITDA margins significantly expanded. NEST
is the leading luxury home fragrance brand in the U.S., a top 10
women’s fine fragrance brand at Sephora and continues to be
recognized for its innovation, having won two 2022 Allure Best of
Beauty awards and having been named “Best New Beauty Brand” in the
U.K. by The Fragrance Foundation.
Laura Slatkin, Founder of NEST New York, said: “Since I
founded NEST in 2008, I have been fortunate to have exceptional
partners that have helped the brand solidify its position as one of
the world’s most trusted and highly regarded fragrance brands. I am
deeply grateful for Eurazeo’s partnership and expertise, which have
enabled the business to flourish and deliver impressive growth over
the past five years. As the brand embarks on its next chapter of
growth, I look forward to partnering with North Castle and
reuniting with Rich Gersten, whom I have had the pleasure of
working with in the past.”
Maria Dempsey, CEO of NEST New York, said: “NEST New York
is a beloved fragrance lifestyle brand that has seen explosive
growth over the past several years due to a laser-focus on product
innovation, new customer acquisition, digital expansion and
creative storytelling. This significant growth has been achieved
with our exceptional team of professionals, strong retailer
partnerships and a highly collaborative relationship with Eurazeo.
We are thrilled to be working alongside the North Castle team on
this next phase of growth.”
Jill Granoff, Managing Partner of Eurazeo and CEO of
Eurazeo’s Brands Division, said: “Laura, Maria and the NEST
team have been exemplary partners, and together, we have built the
NEST brand and driven tremendous value creation. We look forward to
working with North Castle Partners on the next chapter of NEST’s
growth to leverage the Company’s strong foundation and expand the
business globally.”
Hemanshu Patel, Partner at North Castle Partners, noted:
“We’re very excited to partner with Eurazeo and the management team
at NEST and welcome the Company into North Castle’s family of
health and wellness focused brands that are leaders in their
respective categories. It’s an ideal situation for us with Rich
Gersten, Beauty Industry Advisor at North Castle Partners, having
worked with Laura and NEST in the past.” Rich Gersten added:
“I have always been a huge fan of the brand and its potential, and
it is exciting to partner with NEST once again at this inflection
point to expand the brand’s reach across categories and
geographies.”
NEST represents North Castle’s second beauty and personal care
investment in the last two years. North Castle has spent more than
two decades partnering with entrepreneurs and management teams to
scale brands and unlock the full potential of companies in the
Healthy, Active and Sustainable Living sector.
The transaction is expected to close at the end of November.
Perella Weinberg Partners LP acted as financial advisor to
NEST.
ABOUT EURAZEO
- Eurazeo is a leading global investment company, with a
diversified portfolio of €32.5 billion in assets under management,
including nearly €23.4 billion from third parties, invested in 530
companies. With its considerable private equity, private debt as
well as real estate and infrastructure asset expertise, Eurazeo
accompanies companies of all sizes, supporting their development
through the commitment of its nearly 360 professionals and by
offering deep sector expertise, a gateway to global markets, and a
responsible and stable foothold for transformational growth. Its
solid institutional and family shareholder base, robust financial
structure free of structural debt, and flexible investment horizon
enable Eurazeo to support its companies over the long term.
- Eurazeo has offices in Paris, New York, London, Frankfurt,
Berlin, Milan, Madrid, Luxembourg, Shanghai, Seoul, Singapore and
Sao Paulo.
- Eurazeo is listed on Euronext Paris.
- ISIN: FR0000121121 - Bloomberg: RF FP - Reuters: EURA.PA
ABOUT NORTH CASTLE PARTNERS
- North Castle Partners is a leading private equity firm focused
on investments in consumer driven product and service businesses
that promote healthy, active, and sustainable living. North Castle
is a hands-on, value-added investor in high-growth, middle-market
companies in the (i) fitness, recreation & sports, (ii) beauty
& personal care, (iii) home & leisure (iv) nutrition
sectors, and (v) consumer health among others. North Castle's
current portfolio includes well-known brands such as Glow Recipe,
Barry's Bootcamp, CR Fitness, HydroMassage, BlueRoot Health, Five
Iron Golf, Sparx Hockey, Genexa, VitaCup, Mack Weldon and Echelon.
Prior portfolio company holdings include Contigo, SmartyPants
Vitamins, Full Swing, Atkins Nutritionals, Jenny Craig, Octane
Fitness, Cascade, Equinox Fitness, EAS, Doctor's Dermatologic
Formula, Naked Juice, Flatout Flatbread, and Avalon Organics / Alba
Botanicals. North Castle partners with management teams and
entrepreneurial founders to bring a wide range of strategic and
operational capabilities to build world-class companies by
unlocking the exponential power of full potential partnerships.
North Castle is headquartered in Greenwich, CT.
ABOUT NEST NEW YORK
- NEST New York is a fast-growing, leading fragrance lifestyle
brand offering a full range of innovative and award-winning Home
Fragrance, Fine Fragrance, Personal Care and Fragrance Technology
products. Launched in 2008 by fragrance authority Laura Slatkin,
NEST products have captured the hearts and households of so many
people. The brand is known for its outstanding product quality,
extraordinary fragrances and timeless, classic design. The brand’s
products are sold through a growing network of beauty specialty
stores, luxury department stores, boutiques and spas, and the
brand’s online hub NESTNewYork.com.
Forward-Looking Statements
Certain information contained in this press release constitutes
“forward-looking statements,” which, in some cases, can be
identified by the use of forward-looking terminology such as “may,”
“can,” “will,” “should,” “would,” “seek,” “expect,” “anticipate,”
“forecast,” “project,” “estimate,” “intend,” “continue,” “target,”
“plan,” “hope,” or “believe” or the negatives thereof or other
variations thereon or comparable terminology, although not all
forward-looking statements contain these words. These
forward-looking statements are based on management's beliefs, as
well as assumptions made by, and information available to, Eurazeo
as of the date hereof. Due to various risks and uncertainties,
actual events or results, market conditions, investment
opportunities or the actual performance of Eurazeo’s investments
may differ materially from those reflected or contemplated in such
forward-looking statements.
Certain statements about Eurazeo made by portfolio company
executives herein are intended to illustrate Eurazeo’s business
relationship with such persons, including with respect to Eurazeo’s
facilities as a business partner, rather than Eurazeo’s
capabilities or expertise with respect to investment advisory
services. Portfolio company executives were not compensated in
connection with their participation, although they generally
receive compensation and investment opportunities in connection
with their portfolio company roles, and in certain cases are also
owners of portfolio company securities and/or investors in
Eurazeo-sponsored vehicles.
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EURAZEO Virginie Christnacht HEAD OF
COMMUNICATIONS vchristnacht@eurazeo.com +33 (0)1 44 15 76 44
Pierre Bernardin HEAD OF INVESTOR RELATIONS
pbernardin@eurazeo.com +33 (0)1 44 15 16 76 PRESS Will
Braun & Emma Prenn-Vasilakis ABERNATHY
MACGREGOR whb@abmac.com epv@abmac.com +1 646 770 5674 +1 917
763 6685
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