IDC’s Latest Report Confirms Quadient's Leadership in the Customer Communications Management Software Market
15 Dicembre 2020 - 05:45PM
IDC’s Latest Report Confirms Quadient's Leadership in
the Customer Communications Management Software Market
IDC’s Latest Report
Confirms Quadient's Leadership in the Customer
Communications Management Software Market
Paris, December 15, 2020
Quadient (Euronext Paris: QDT), a leader in
helping businesses create meaningful customer connections through
digital and physical channels, announces a newly released report by
market research and consulting firm IDC on the Customer
Communications Management (CCM) software market shows Quadient
rapidly closing the gap on the top position. Quadient’s offering in
the CCM market encompasses software solutions in both Customer
Experience Management (CXM) and Business Process Automation (BPA).
According to IDC data included in the report, with 10.6%
year-over-year CCM software revenue growth in 2019, Quadient
outperformed the overall 7% growth of the market and recorded the
highest growth among the top three market leaders.
The report, “Worldwide Customer Communications
Management Software Market Shares, 2019: Shifting to Cloud-Based
Communication Services,” is the only CCM market’s revenue tracking
research. According to IDC’s data, the total CCM market software
revenue grew from $1 billion in 2017 to $1.2 billion in 2019, an
increase of about $208.4 million. During this period, Quadient
captured more than 25% of this revenue growth, which represents
more than twice the revenue added by its nearest competitor.
This strong performance is the result of the
combined successes of Quadient’s CXM solutions for large
enterprises, with Quadient Inspire, and Quadient’s BPA solutions
for small and medium-sized organizations, with its suites of
platforms including Quadient Impress, OMS and Neotouch.
“As noted in the report, our leadership
position and growth in CXM/CCM revenue is the result of
strong commercial and technological synergies with our other
businesses,” said Geoffrey Godet, CEO, Quadient. “The expansion of
the Inspire platform in the customer experience space and the
integration of the Impress platform into our overall CCM strategy
sharply focused Quadient’s efforts to strategically expand our
reach since the Back to Growth strategy was announced in January
2019.”
IDC’s CCM market survey found that improving
customer experience was the top business goal of CCM solutions. In
the survey, IDC estimates that 65% of consumers will be using
voice, images, and augmented reality by 2023 for interacting with
brands via their mobile device, extending the physical and digital
experiences of today.1
According to Marci Maddox, research director of
IDC’s Enterprise Content Strategies program and author of the
report, "The growing demand for dynamic, real-time communications
and faster document generation has vendors modernizing their
architecture for the cloud. Augmented by artificial intelligence
(AI) and supporting expanding conversational interfaces, CCM
solutions are finding their way into new business groups to deliver
consistent, timely, and personalized experiences at scale.”
“Quadient’s continuous innovations with our CXM
solutions and our commitment to delivering customizable, efficient,
and user-friendly software to our clients help them turn important
communications into meaningful touchpoints with their customers,”
said Chris Hartigan, chief solution officer, Customer Experience
Management, Quadient. “Partnerships with leading technology
providers, such as our recent strategic partnership with Kitewheel,
allow us to deliver a more robust customer experience solution,
fully integrated with our communications management platform.”
A complimentary copy of the IDC report can be
downloaded from the Quadient website at this link:
www.quadient.com/resources/idc-market-share-report-worldwide-customer-communications-management-software-market.
IDC’s recent “Worldwide Customer Communications Management
Software Forecast, 2020–2024: COVID-19 Thwarts Expansion Momentum,”
report is also available from Quadient at no charge:
https://www.quadient.com/resources/idc-market-forecast-worldwide-customer-communications-management-software-forecast-2020.
About Quadient®
Quadient is the driving force behind the world’s
most meaningful customer experiences. By focusing on four key
solution areas including Customer Experience Management, Business
Process Automation, Mail-Related Solutions, and Parcel Locker
Solutions, Quadient helps simplify the connection between people
and what matters. Quadient supports hundreds of thousands of
customers worldwide in their quest to create relevant, personalized
connections and achieve customer experience excellence. Quadient is
listed in compartment B of Euronext Paris (QDT) and is part of the
CAC® Mid & Small and EnterNext® Tech 40 indices.
For more information about Quadient, visit
www.quadient.com.
Contacts
Joe Scolaro, Quadient
|
|
Sandy Armstrong, Sterling Kilgore |
Global Press Relations Manager |
|
Account Executive |
+1-866-883-4260 Ext. 1590 |
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+1-630-964-8500 |
j.scolaro@quadient.com |
|
sarmstrong@sterlingkilgore.com |
1 Source: IDC, Worldwide Customer Communications
Management Software Market Shares, 2019: Shifting to Cloud-Based
Communication Services, Doc #US47004720, Nov 2020
- IDC Market Share Report_Quadient CCM Data_EN_final
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