JCDecaux ends its advertising contract for the Port Authority of New York and New Jersey (PANYNJ) airports
29 Ottobre 2020 - 09:12PM
JCDecaux ends its advertising contract for the Port Authority of
New York and New Jersey (PANYNJ) airports
JCDecaux ends its advertising contract
for the Port Authority of New York and New Jersey (PANYNJ)
airports
Paris, October 29th, 2020 – JCDecaux
SA (Euronext Paris: DEC), the number one outdoor
advertising company worldwide, announces that following a
competitive tender, it has not renewed the advertising contract of
the four New York and New Jersey airports, John F. Kennedy,
LaGuardia, Newark Liberty, and New York Stewart airports.
JCDecaux held the PANYNJ advertising contract
for over 30 years and is proud of the media programs the Group
successfully implemented over three decades. JCDecaux is widely
recognized as the number one worldwide in airport advertising in
terms of innovation, professionalism and service quality.
The world is still suffering from the effect of
COVID-19 where stringent health measures continue to affect the
movement of passengers through airports. During this lockdown
period, the historic drop in air travel, as well as severe economic
uncertainties, led companies to react immediately and reduce their
advertising spend at an unprecedented scale. Currently, passengers
from over forty states in the U.S. have travel restrictions in
place when entering New York or New Jersey and are also subject to
a wide-ranging international travel ban. Even after travel
restrictions are lifted it is anticipated that there will be a
significant lag before travel recovers to pre COVID-19
levels.
Since the onset of COVID-19, JCDecaux has taken
immediate and dedicated action on operating and financial levers to
mitigate this decline and preserve cash, including but not limited
to rent reliefs, aggressive cost management, reduced capital
investment, tight control over working capital requirement and
dividend cancellation. As the global leader in airport
advertising, JCDecaux remains committed to this important
out-of-home channel, however, the Group will not move forward with
an agreement that does not make financial sense in the current
climate.
Key Figures for JCDecaux
- 2019 revenue: €3,890m, H1 2020 revenue: €1,075m
- Present in 3,890 cities with more than 10,000 inhabitants
- A daily audience of more than 890 million people in more than
80 countries
- 13,210 employees
- Leader in self-service bike rental scheme: pioneer in
eco-friendly mobility
- 1st Out-of-Home Media company to join the RE100 (committed to
100% renewable energy)
- JCDecaux is listed on the Eurolist of Euronext Paris and is
part of the Euronext 100 and Euronext Family Business indexes
- JCDecaux is recognised for its extra-financial performance in
the FTSE4Good index and the MSCI and CDP 'A List' rankings
- 1,061,630 advertising panels worldwide
- N°1 worldwide in street furniture (517,800 advertising
panels)
- N°1 worldwide in transport advertising with more than 160
airports and 270 contracts in metros, buses, trains and tramways
(379,970 advertising panels)
- N°1 in Europe for billboards (136,750 advertising panels)
- N°1 in outdoor advertising in Europe (636,620 advertising
panels)
- N°1 in outdoor advertising in Asia-Pacific (260,700 advertising
panels)
- N°1 in outdoor advertising in Latin America (69,490 advertising
panels)
- N°1 in outdoor advertising in Africa (22,760 advertising
panels)
- N°1 in outdoor advertising in the Middle East (15,510
advertising panels)
For more information about JCDecaux, please
visit jcdecaux.com. Join us on Twitter, LinkedIn, Facebook,
Instagram and YouTube.
Communications
Department: Agathe Albertini+33 (0) 1 30
79 34 99 – agathe.albertini@jcdecaux.com
Investor
Relations: Arnaud Courtial+33 (0) 1 30 79
79 93 – arnaud.courtial@jcdecaux.com
- 29-10-2020 # Port Authority of New York and New Jersey
airports_UK
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