Lincoln Financial Network Announces New Head of Marketing
10 Novembre 2021 - 2:00PM
Business Wire
Jerry Lezynski brings more than 30 years of
experience in elevating marketing strategies to support financial
professionals and their practice needs
Lincoln Financial Network (LFN), the retail wealth management
affiliate of Lincoln Financial Group (NYSE:LNC), today announced
the appointment of Jerry Lezynski as Vice President, LFN Marketing.
In this role, Lezynski will work collaboratively with financial
professionals on omni-channel marketing strategies that enhance
their practices and how they serve their clients.
“An integral part of LFN’s value proposition is to enable our
financial professionals to successfully build their practices and
provide best-in-class service and support for their clients,” said
David Berkowitz, president of LFN. “Jerry brings extensive
experience in the industry and a proven track record in partnering
with financial professionals to support their practice needs and
engage with their clients. We are excited to add his deep expertise
to our team and the resources we can provide to benefit our
financial professionals.”
“I am delighted to welcome Jerry to Lincoln,” said Kathy
Kavanaugh, senior vice president of distribution marketing at
Lincoln Financial Group. “His deep experience and impressive
accomplishments across his career reflect his abilities as an
innovative and impactful leader. Additionally, as digital marketing
has become an essential business component, he will actively
contribute to the deployment of digital strategies in close
collaboration with our financial professionals."
Lezynski is joining Lincoln after nearly three decades at SEI
Investments Company, a leading global wealth and investment
management solutions company. He brings extensive experience in
product marketing, including digital-first marketing for innovative
products, services and SEI’s managed accounts business. Lezynski
also led the marketing and communication team of SEI’s Independent
Advisor Unit and worked closely with financial professionals to
drive new client acquisition and retention, while building custom
support for their marketing needs.
About Lincoln Financial Network
Lincoln Financial Network is the marketing name for the retail
sales and financial planning affiliates of Lincoln Financial Group
and includes Lincoln Financial Advisors Corp. and Lincoln Financial
Securities Corp., both members of FINRA and SIPC. Consisting of
approximately 14,000 representatives, agents, and full-service
financial planners throughout the United States, Lincoln Financial
Network professionals can offer financial planning and advisory
services, retirement services, life products, annuities,
investments, and trust services to affluent individuals, business
owners, and families. Lincoln Financial Group is the marketing name
for Lincoln National Corporation (LNC) and its affiliates. Find us
on LinkedIn, Facebook, Twitter, and YouTube.
About Lincoln Financial Group
Lincoln Financial Group provides advice and solutions that help
people take charge of their financial lives with confidence and
optimism. Today, more than 17 million customers trust our
retirement, insurance and wealth protection expertise to help
address their lifestyle, savings and income goals, and guard
against long-term care expenses. Headquartered in Radnor,
Pennsylvania, Lincoln Financial Group is the marketing name for
Lincoln National Corporation (NYSE:LNC) and its affiliates. The
company had $322 billion in end-of-period account values as of
September 30, 2021. Lincoln Financial Group is a committed
corporate citizen included on major sustainability indices
including the Dow Jones Sustainability Index North America and
FTSE4Good. Dedicated to diversity and inclusion, we earned perfect
100 percent scores on the Corporate Equality Index and the
Disability Equality Index, and rank among Newsweek’s Most
Responsible Companies. Learn more at: www.LincolnFinancial.com.
Follow us on Facebook, Twitter, LinkedIn, and Instagram. Sign up
for email alerts at http://newsroom.lfg.com.
LCN-3903867-110521
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Media: Melissa Ferdinand melissa.ferdinand@lfg.com
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