New Holland Agriculture wins three medals at 2001 SIMA Innovation and Edison Awards
30 Aprile 2021 - 12:00PM
New Holland Agriculture’s innovation in combine harvesting has
been recognized with a silver and a bronze medal at the SIMA
Innovation Awards while the brand’s Loop MasterTM knotting
technology for balers has won the gold medal at this year’s edition
of the Edison Awards.
London, April 30, 2021
SIMA AWARDS 2021
New Holland Agriculture, a global agricultural
brand of CNH Industrial N.V. (NYSE:CNHI / MI:CNHI), was awarded a
silver and bronze medal at the SIMA 2021 Innovation Awards in
recognition for its innovations in combine harvesting technology.
The internationally renowned awards of SIMA, which hosts the
bi-annual international farm machinery exhibition of the same name,
honor the agricultural industry’s most innovative equipment,
products, techniques and services. They are conferred by an
international jury panel of industry specialists who are assisted
by a network of technical experts. The silver medal was awarded in
the “From Harvest to Storage” category for NutriSenseTM, the
in-harvest nutrient analysis system which collects agronomic data
enabling the farmer to make informed decisions in order to maximize
their sales. The integration of the Near Infrared (NIR) sensor
enables the analysis, recording and mapping of crop composition
during harvest. The bronze medal was awarded in the “Parts,
Services and Onboard Electronics” category to the Cleaning system
pressure sensors. This exclusive patented cleaning shoe pressure
analysis system enables a faster harvesting speed while
guaranteeing maximum quality. The system measures the pressure in
the cleaning shoe of the combine and alerts the operator as to
whether any adjustments are required enabling them to optimize the
harvest.
EDISON AWARDS 2021
At the 2021 edition of the Edison Awards, New
Holland Agriculture was awarded the gold medal for its
ground-breaking Loop Master™ knotting technology featured on its
BigBaler 1290 High Density and BigBaler PLUS range. Named after and
inspired by Thomas Alva Edison, the annual Edison Awards recognize
excellence in new product and service development, marketing,
human-centered design and innovation. Winners are selected based on
four criteria: Concept, Value, Delivery and Impact. The innovative
knotting system uses a new type of secure double knot, which is
stronger and has numerous advantages. The loop knotting process
eliminates twine off-cuts from being discarded in the field
resulting in cost and environmental benefits.
CNH Industrial
N.V. (NYSE: CNHI /MI: CNHI) is a global leader in
the capital goods sector with established industrial experience, a
wide range of products and a worldwide presence. Each of the
individual brands belonging to the Company is a major international
force in its specific industrial sector: Case IH, New Holland
Agriculture and Steyr for tractors and agricultural machinery; Case
and New Holland Construction for earth moving equipment; Iveco for
commercial vehicles; Iveco Bus and Heuliez Bus for buses and
coaches; Iveco Astra for quarry and construction vehicles; Magirus
for firefighting vehicles; Iveco Defence Vehicles for defence and
civil protection; and FPT Industrial for engines and transmissions.
More information can be found on the corporate website:
www.cnhindustrial.com
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Media
contact:
Francesco PolsinelliCorporate Communications
Manager, EuropeCNH IndustrialTel.: +39 335
1776091 E-mail:
mediarelations@cnhind.com www.cnhindustrial.com
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