Orange Belgium launches new range of subscriptions: more mobile data and call allowance and unlimited SMS
28 Settembre 2016 - 8:00AM
On Monday,
3rd October
2016, Orange will be launching its new range of mobile
subscriptions in order to respond to changes in consumer usage and
expectations. The new simplified 'Animal' portfolio of offers will
take into account the different requirements of its customers with
extra focus being given to mobile data.
The constant changes in terms of
mobile devices, applications and technologies (4G and 4G+) are
having a direct impact upon consumer mobile behaviour and usage.
Over 60% of the Belgian population now have a smartphone and
regularly use it to connect to the internet. Their mobile data
consumption increased by 70% compared to last year. What's more,
consumers demand even larger amounts of mobile data, and they also
long for offers that make it easier to select their ideal plan.
In order to respond to these
changes, Orange introduces a new range of Animal mobile
subscriptions. The offers are based upon 4 principles:
-
Tailor-made: These are 6 simple offers to meet
everyone's varying needs; the customer has the option to change the
plan as its user behaviour changes.
-
Lots of mobile data: All of the subscriptions
offer a generous mobile data allowance to enable our customers to
permanently stay on-line and to make maximum use of their
smartphone.
-
Ease of use: All of the offers include unlimited
SMS and a significant and even unlimited call allowance.
-
Peace of mind: No bad surprises thanks to the
various competitively priced plans and the services included.
Meeting Different
Requirements
Consumers all have different needs. Orange has made a thorough
study of their expectations and to introduce this new range of
offers that meets all of the needs of the various user
profiles.
As a result, Orange has completely
reviewed and simplified its range of mobile subscriptions:
-
6 subscriptions to suit different user
requirements;
-
Impressive mobile data allowances (except on the
Hummingbird (Colibri/Kolibrie) discovery offer);
-
iCoyote application included starting from the
Koala subscription;
-
The most comfortable roaming package (calls,
SMS, internet) on the market included in the Eagle Premium
offer.
Orange Belgium Investor Relations
For the full PDF version, please click here
below:
New postpaid offers - UK
New postpaid offers - FR
New postpaid offers - NL
This
announcement is distributed by Nasdaq Corporate Solutions on behalf
of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: Orange Belgium via Globenewswire
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