Orange Belgium: The General Directory of the Walloon Public Service wins the Agoria Smart Cities Award 2017. Orange and Cropl...
27 Gennaio 2017 - 11:00AM
Orange and Maxime
Prévot, Walloon Minister of Public Works and Road Safety, are proud
to announce that the Walloon Public Service received the "Agoria
Smart Cities Award 2017" for the crowd monitoring initiative to
solve the mobility problems resulting from the growing success of
the Pairi Daiza family park. An action plan was imminent for the
community of Gages to improve the daily life of its inhabitants
during peak season, as well as the optimisation of traffic through
the region as the roads could not handle heavy traffic
jams.
Last year the park attracted
during peak season over 1 million Belgian and foreign visitors,
which led to a huge number of vehicles in the villages surrounding
the park. To improve the accessibility of this important park and
limit the impact of heavy traffic for its inhabitants, Maxime
Prévot asked the Walloon Public Service in July to study the
feasibility of a mobility solution. To better understand how many
vehicles crossed the region, where they came from, and which roads
they took when visiting the park, the Walloon Public Service
ordered via a public contract an innovative crowd monitoring
solution to map mobility issues. The results of the analysis
conducted by Orange and Cropland will lead to a new mobility plan
adapted to the traffic increase by Pairi Daiza.
"Agoria Smart Cities Award" for
Pairi Daiza crowd monitoring project
The General Directory of the Walloon Public Service explains: "Nice
spring weather and the immense success of the panda bears lead to
enormous traffic jams in the wide surroundings of Pairi Daiza last
year. In addition to long queuing times for park visitors, locals
were often blocked in their cars not knowing which roads to take.
To solve the traffic issues, we wanted to partner with a reliable
party that could analyse the situation before we started making the
necessary changes in our mobility plan. We selected Cropland and
Orange to provide us with all the necessary info and analysis to
improve mobility in our region."
Michaël Trabbia, CEO of Orange
Belgium, elaborates: "Together with Cropland we used our innovative
methodology to create 6 areas around Pairi Daiza to map traffic,
based on the data captured from the masts in Ath and Mons as from
the opening of the park in March 2016. We also installed an antenna
in the park to target the visitors data and exclude the inhabitants
or tourists not visiting the park. Thanks to our origin-destination
matrix and a moving timeframe per area we were able to map
inhabitants along with national and international visitors on main
roads and visiting the park. Because our tool allows us to go back
in time (up to 1 year) we gathered valuable information (completely
anonymised at the source) about the amount and origin of people
moving in these specific areas since the opening of the park:
during peak hours, holidays, the weekend. This valuable information
helped the Walloon Public Service to better understand the traffic
problems in the region. This is a nice example of the power of big
data solutions that service smart cities with an absolute guaranty
of the privacy of personal data."
Cropland and Orange offer these
crowd-monitoring solutions to cities, governments, and all parties
who encounter mobility challenges, in order to better understand
traffic jams before improving their mobility plan.
The advantages of crowd
monitoring
Crowd monitoring offers numerous new possibilities for cities and
municipalities, besides the monitoring of crowds. For example, the
Cropland-Orange tool can measure the impact of weather conditions
on how a crowd moves, the pressure on the feeder roads to and from
the event, and much more.
Not only can crowd monitoring
improve mobility and safety during events, it can also help cities
and municipalities improve their marketing. Day tourism, stay over
tourism, and the organisation of events all have major economic
impacts on a city. New measurement techniques and "big data"
analytical tools make it possible to detect and map out mobile
devices and offer valuable info that can be used to decide where
city marketing needs to focus: where do most visitors come from,
how long do they spend in a specific area...
Data privacy is always
respected
The sources of the analytical data are anonymised traffic data from
the Orange network. The data are anonymised at the source and
filtered via specific algorithms in order to comply with the
regulations on the protection of personal data at all times.
***
Maxime Prévot is pleased with the results obtained
from the new technology Orange offered. He wishes to encourage such
partnerships in the future as they offer adequate solutions to
improve the mobility on Walloon roads and therefore also ensure the
safety of the drivers.
***
About Orange Belgium
Orange Belgium is one of the leading
telecommunication operators on the Belgian market, with over 3
million customers, and in Luxembourg through its subsidiary Orange
Communications Luxembourg.
As a convergent actor, we provide mobile telecommunication
services, internet and TV to private clients, as well as innovative
mobile and fixed line services to businesses. Our high-performance
mobile network supports 2G, 3G, 4G and 4G+ technology and is the
subject of ongoing investments.
Orange Belgium is a subsidiary of the Orange Group, one of the
leading European and African operators for mobile telephony and
internet access, as well as one of the world leaders for
telecommunication services to enterprises.
Orange Belgium is listed on the Brussels Stock Exchange
(OBEL).
More information on: corporate.orange.be, www.orange.be or
follow us on Twitter: @pressOrangeBe.
Press
contact
Annelore Marynissen - annelore.marynissen@orange.com -
+32 (0) 479 01 60 58
Jean-Pascal Bouillon - jean-pascal.bouillon@orange.com -
+32 (0) 473 94 87 31
press@orange.be
Contact investors
Siddy Jobe - ir@orange.be - +32(0)2 745 80 92
About Cropland
Cropland seeks the added value of data by applying
advanced pattern and text mining analyses and correlating different
data sources with one another in order to generate new insights and
understanding. Cropland processes and analyses data using 4
applications: Behavibility©, Traceability, Connectability and
Readability. You can find more information about the activities and
customers of Cropland on its website www.cropland.be.
Contact person: Peter Rakers: peter@cropland.be and +32 495 207
204
Contact person Walloon Public Service: Audrey
Jacquiez - porte-parole du Ministre Maxime PREVOT - +32 (0)497 16
18 61
Agoria Smart Cities Award - NL
Agoria Smart Cities Award - UK
Agoria Smart Cities Award - FR
This
announcement is distributed by Nasdaq Corporate Solutions on behalf
of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: Orange Belgium via Globenewswire
Grafico Azioni Orange Belgium (EU:OBEL)
Storico
Da Giu 2024 a Lug 2024
Grafico Azioni Orange Belgium (EU:OBEL)
Storico
Da Lug 2023 a Lug 2024