RNS No 2925r
DIAGEO PLC
27 April 1999


               EUROPEAN BRAND PORTFOLIO REVIEW

Following a review of its European brand portfolio UDV, the
spirits and wine division of Diageo plc, has asked Warburg
Dillon Read to draw up memoranda of sale and contact
potential buyers, to see whether the sale of Asbach,
Cinzano, Metaxa and Vecchia Romagna would create value for
Diageo's shareholders. In doing this, UDV is testing a
market that appears to exist and therefore the sale of any
or all of these brands is not a foregone conclusion.

Further information:

Catherine James        Investor Relations   0171 927 5272
Luke Swanson           Media Relations      0171 927 5301


Notes to Editors:

*    Asbach is the premier brandy in Germany, and the number
     one spirits brand in the German on-trade.

*    Cinzano is the number two global brand in the vermouth
     category, and a leading brand in the sparkling wine
     category.

*    Metaxa is the world's number one selling Greek spirit,
     with the number three position in the spirits industry
     in Greece and the number one position in the foreign
     brandy category in Germany.

*    Vecchia Romagna is the number one selling brandy in
Italy.

END

MSCLDFFLKZKFBKD


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