The Beloved Spirits Brand is Celebrating
Authentic Connections this Season with the Help of 21Seeds' Friends
Including Chrishell Stause and more
SAN
FRANCISCO, Nov. 9, 2023 /PRNewswire/ -- Today,
21Seeds Infused Tequila, an award-winning, female-founded tequila
brand, proudly introduces the "It's Giving" initiative as
Friendsgiving celebrations commence around the country. Embodying
the spirit of generosity and authentic connections, "It's Giving"
extends an invitation to experience the holiday season through the
delightful flavors of 21Seeds Infused Tequila. The brand's message
perfectly encapsulates the spirit of "keeping it real" during a
holiday meant for being genuine without the fuss or rules.
![21Seeds Infused Tequila Celebrates the Realness of Friendsgiving with “It’s Giving” Movement 21Seeds Infused Tequila Celebrates the Realness of Friendsgiving with “It’s Giving” Movement](https://mma.prnewswire.com/media/2272871/21SEEDS_Friendsgiving_Tequila_Celebration.jpg)
As the phrase "It's Giving" spreads throughout the modern
vernacular, denoting a vibe or feeling infused with a dash of sass,
21Seeds Infused Tequila embraces this ethos to accentuate the
flavor, simplicity, and realness that defines each bottle of its
infused tequila. Whether "It's Giving Back" to your community or
"It's Giving Thanks" to your seed squad with a 21Seeds cocktail,
this initiative underlines the brand's commitment to
authenticity.
This year, beloved celebrities and cultural icons, including
Chrishell Stause, Plant Kween, and
Alex & Jon are teaming up with 21Seeds Infused Tequila for
Friendsgiving, setting a trend for holiday gatherings. Stause
recently hosted a festive Friendsgiving gathering with her seed
squad in her home for an intimate celebration of keeping it real.
Stause shared some of her secret hosting tips for a memorable
Friendsgiving:
"When hosting, it's all about setting that cozy atmosphere;
think themed decorations and a great playlist that sets the mood. I
love to welcome my guests with a 21Seeds cocktail, encouraging them
to share what they're thankful for," said Chrishell Stause, star of Netflix's Selling
Sunset. "With 21Seeds, it's about genuine moments without
pretenses. As the night concludes, I send everyone home with a fun
gift bag and a 21Seeds thank-you toast. It's a nice way of sealing
the evening's memories and getting everyone excited to do it again
next time."
Friendsgiving with 21Seeds Infused Tequila transcends the
conventional. It embodies a stress-free, unpretentious gathering
where the pressures of traditional Thanksgiving dissipate. There
are no stringent expectations – guests are encouraged to be their
authentic selves, engaging in genuine conversations and enjoying
no-fuss 21Seeds cocktails.
"21Seeds is a brand that is all about gathering with your real
ones, creating memories and cherishing the good times," said Kat
Hantas, Co-Founder of 21Seeds Infused Tequila. "We're so excited to
bring this holiday to life around Friendsgiving, a time of year
where people can celebrate with their chosen families. Our friends
– Chrishell Stause, Plant Kween, and
Alex & Jon – embody the 21Seeds spirit and are champions of
endless fun, living unencumbered in spontaneous moments and are
always keeping it real."
To make Friendsgiving celebrations even more memorable, 21Seeds
Infused Tequila is partnering with Instacart, the leading online
grocery platform in North America.
21Seeds is gifting 21 lucky fans Instacart gift cards valued at
$400 each, ensuring that their
Friendsgiving feast is easier than ever. With Instacart's
convenient delivery, you can spend less time shopping and more time
toasting to friendship with delicious 21Seeds Infused Tequila
cocktails in hand. To enter the 21Seeds x Instacart Sweepstakes,
follow @21seeds on Instagram, post a comment sharing your
Friendsgiving plans on the designated Sweepstakes message, tag
three friends who are legal U.S. residents over 21, and include the
hashtag #21SeedsSweepstakes.*
The "It's Giving" program launches on November 9th, ushering in a
Friendsgiving season accentuated by the distinctive, award-winning
flavors of 21Seeds Infused Tequila, and elevated by the underlying
ethos of real connections.
Join the movement by following @21SEEDS on Instagram and
visiting 21seeds.com/shop. Share your Friendsgiving moments with
21Seeds by tagging @21SEEDS and using hashtag
#ItsGiving21Seeds.
21Seeds encourages all 21+ consumers to take part in the "It's
Giving" program and Friendsgiving celebrations responsibly.
*Must be 21+ for alcohol delivery. This promotion is in no
way sponsored, endorsed or administered by, or associated with,
Maplebear Inc. dba Instacart.
About 21SEEDS Infused Tequila:
21SEEDS Infused Tequila was birthed in 2019 by visionary female
entrepreneurs Kat Hantas, Nicole
Hantas-Emanuel, and Sarika
Singh. Driven by a desire for a smooth, flavor-rich spirit
that marries simplicity with unparalleled taste, 21SEEDS has
emerged as an award-winning tequila infused with real fruit juice.
The brand stands as a beacon of diversity, inclusivity, and
unbridled joy, inviting individuals worldwide to gather, connect,
and create indelible memories with exceptional 21SEEDS cocktails
crafted for every occasion.
ABOUT DIAGEO
Diageo is a global leader in beverage alcohol with an
outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and
Buchanan's whiskies, Smirnoff, Cîroc and Ketel One vodkas,
Casamigos, DeLeon and Don Julio
tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange (NYSE: DEO)
and the London Stock Exchange (LSE: DGE) and their products are
sold in more than 180 countries around the world. For more
information about Diageo, their people, brands, and performance,
visit www.diageo.com. Visit Diageo's global responsible drinking
resource, www.DRINKiQ.com, for information, initiatives, and ways
to share best practice.
Follow on Twitter and Instagram for news and information about
Diageo North America: @Diageo_NA.
Contact:
Alison Brod Marketing + Communications
21seeds@abmc-us.com
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SOURCE 21SEEDS