Alloy, Inc. Names Joseph Frehe as Chief Financial Officer
02 Agosto 2007 - 5:44PM
Business Wire
Alloy, Inc. (NASDAQ: ALOY) announced that Joseph Frehe has been
promoted to Chief Financial Officer effective as of July 30, 2007.
Mr. Frehe joined Alloy in 2000 and most recently served as Senior
Vice President of Finance managing all corporate finance functions,
including SEC reporting. Prior to that he held various finance
positions at the Company, including Vice President � Finance,
Assistant Controller, and Director of Financial Integration. Before
joining Alloy, Mr. Frehe held corporate finance and controllership
positions at Trans Union LLC, a credit reporting company. He holds
a degree in accounting from the University of Illinois and is a
member of the Illinois CPA Society. Matt Diamond, Alloy�s Chief
Executive Officer, commented, �Throughout his career at Alloy, Joe
has proven to be a strong and diligent financial leader with
significant knowledge of our business. We welcome him to his new
role as CFO.� About Alloy Alloy, Inc. (ALOY) is one of the
country's largest providers of nontraditional media programs
reaching targeted consumer segments. Alloy manages a diverse array
of assets and services in interactive, display, direct mail,
content production and educational programming. Alloy, Inc. works
with over 1,500 companies including half of the Fortune 200. For
further information regarding Alloy, please visit our corporate
website at (www.alloymarketing.com). Forward-Looking Statements
This announcement may contain forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section
21E of the Securities Exchange Act of 1934, including statements
regarding our expectations and beliefs regarding our future results
or performance. Because these statements apply to future events,
they are subject to risks and uncertainties. When used in this
announcement, the words "anticipate", "believe", "estimate",
"expect", "expectation", "project" and "intend" and similar
expressions are intended to identify such forward-looking
statements. Our actual results could differ materially from those
projected in the forward-looking statements. Additionally, you
should not consider past results to be an indication of our future
performance. Factors that might cause or contribute to such
differences include, among others, our ability to: increase
revenues; generate high margin sponsorship and multiple revenue
streams; increase visitors to our Web sites (www.alloy.com,
www.delias.com, and www.ccs.com) and build customer loyalty;
develop our sales and marketing teams and capitalize on these
efforts; develop commercial relationships with advertisers and the
continued resilience in advertising spending to reach the teen
market; manage the risks and challenges associated with integrating
newly acquired businesses; and identify and take advantage of
strategic, synergistic acquisitions and other revenue
opportunities. Other relevant factors include, without limitation:
our competition; seasonal sales fluctuations; the uncertain
economic and political climate in the United States and throughout
the rest of the world, and the potential that such climate may
deteriorate further; and general economic conditions. For a
discussion of certain of the foregoing factors and other risk
factors see the "Risk Factors That May Affect Future Results"
section included in our annual report on Form 10-K for the year
ended January 31, 2007, and in subsequent filings that we make with
the Securities and Exchange Commission. We do not intend to update
any of the forward-looking statements after the date of this
announcement to conform these statements to actual results, to
changes in management's expectations or otherwise, except as may be
required by law.
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