NeoGames S.A. (Nasdaq: NGMS) (“NeoGames” or the “Company”), a
technology-driven provider of end-to-end iLottery and iGaming
solutions, announced today that its subsidiary Aspire Global
Limited, the iGaming unit of the Company, have agreed to deliver
its full iGaming suite of products to The Cordish Companies’
PlayLive! Online Casino.
PlayLive! is an online casino in the Commonwealth of
Pennsylvania developed and run by Cordish Gaming Group, the global
gaming arm of the real estate and entertainment business The
Cordish Companies. PlayLive! offers players more than 100 different
gaming options, including classic slots, interactive table games,
Jackpot games and more. The online casino launched in 2020,
followed by the openings of the world-class properties Live! Casino
Pittsburgh and Live! Casino & Hotel Philadelphia. PlayLive!
introduced Pennsylvania players to the integrated Live! Casino
experience, from online to the casino floor. This new agreement
will shift iGaming operations in the Commonwealth of Pennsylvania
to NeoGames’ PAM, CRM, Aggregation, and Data Analytics product
suite in 2024.
The online operator is set to benefit from one of the
industry-leading PAM, which is already live in over 20 U.S. states
and delivers a customer-centric approach across operations,
channels, and game genres.
Tsachi Maimon, President and Head of iGaming at
NeoGames, said: “We are incredibly excited to commence our
partnership with PlayLive! Casino and take its Pennsylvanian
iGaming offering to the next level. With this complete migration
onto our iGaming products and services, it truly reinforces the
strength of NeoGames and our overall proposition following the
acquisition of Aspire Global. The teams are thoroughly looking
forward to working closely with PlayLive! Casino and expect a
seamless cut-over to our technology and content early next
year.”
Rob Norton, President at Cordish Gaming Group,
said: “At Cordish Gaming Group, we pride ourselves on supplying
players with a quality gaming experience, both online and offline.
Through our PlayLive! brand, we’re able to provide players with
real-life entertainment of a casino, on a digital scale. We are
excited to take our iGaming offering to new heights in
Pennsylvania, and NeoGames’ impressive portfolio matched our
requirements to do so.”
Steven Nathan, SVP Interactive Gaming at Cordish Gaming
Group, said: “This deal showcases our goal of providing
the very best user journey for PlayLive! players in Pennsylvania.
With NeoGames’ Aspire Global and its market-leading content and
technology, we have found the perfect solutions to drive our
iGaming operations forward in Pennsylvania.”
The agreement also includes Aspire Global’s powerful CRM system,
AspireEngage, which we believe that will deliver an improved player
journey and greater customer satisfaction with its data-driven
approach to superior bonus management, personalized messaging, and
user segmentation.
PlayLive! will be further boosted by integrating with Pariplay’s
Fusion™ aggregation platform that features thousands of titles from
the industry’s leading games developers, as well as a suite of
back-office conversion and retention tools that enhance player
value.
About NeoGames
NeoGames is a technology-driven innovator and a global leader of
iLottery and iGaming solutions and services for regulated lotteries
and gaming operators. The Company offers its customers a
full-service suite of solutions, including proprietary technology
platforms, two dedicated game studios with an extensive portfolio
of engaging games – one in lottery and one in casino games, and a
range of value-added services. The recent strategic acquisition of
Aspire Global Group enables NeoGames to offer the most
comprehensive portfolio across iLottery, an innovative sports
betting platform from BtoBet, an advanced content aggregation
solution from Pariplay, and a complete set of B2B Gaming tech and
Managed Services. NeoGames remains an instrumental partner to its
customers worldwide, as it works to maximize their revenue
potential through various offerings, including regulation and
compliance, payment processing, risk management, player
relationship management, and player value optimization. NeoGames
strives to be the long-term partner of choice for its customers,
empowering them to deliver enjoyable and profitable programs to
their players, generate more revenue, and maximize proceeds to
governments and good causes.
Forward-looking statement:
Certain statements in this press release may constitute
“forward-looking” statements and information, within the meaning of
Section 27A of the Securities Act of 1933, Section 21E of the
Securities Exchange Act of 1934, and the safe harbor provisions of
the U.S. Private Securities Litigation Reform Act of 1995,
including but not limited to statements, that relate to our current
expectations and views relating to The Lamp, including its
performance and our plans for launches in additional markets. In
some cases, these forward-looking statements can be identified by
words or phrases such as “may,” “will,” “expect,” “anticipate,”
“aim,” “estimate,” “intend,” “plan,” “believe,” “potential,”
“continue,” “is/are likely to” or other similar expressions. These
forward-looking statements are subject to risks, uncertainties, and
assumptions, some of which are beyond our control. In addition,
these forward-looking statements reflect our current views with
respect to future events and are not a guarantee of future
performance. Actual outcomes may differ materially from the
information contained in the forward-looking statements as a result
of a number of factors including, without limitation the risk
factors set forth in Item 3.D. “Key Information-Risk Factors” in
our annual report on Form 20-F for the year ended December 31,
2022, filed with the Securities and Exchange Commission on April
28, 2023, and other documents filed with or furnished to the SEC.
These statements reflect management’s current expectations
regarding future events and operating performance and speak only as
of the date of this press release. You should not put undue
reliance on any forward-looking statements. Although we believe
that the expectations reflected in the forward-looking statements
are reasonable, we cannot guarantee that future results, levels of
activity, performance and events and circumstances reflected in the
forward-looking statements will be achieved or will occur. Except
as required by applicable law, we undertake no obligation to update
or revise publicly any forward-looking statements, whether as a
result of new information, future events or otherwise, after the
date on which the statements are made or to reflect the occurrence
of unanticipated events.
Contacts Investor
Contact: ir@neogames.comMedia Relations:pr@neogames.com
carmen.gonzales@livech.com
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