BSM Big Stick Media Corp

Big Stick Media Corporation ("BSM" or the "Company") (TSX VENTURE:BSM) announces
today that it has ceased the operations of its wholly-owned subsidiary, National
Sports Services (IGC), Inc. ("NSS"). NSS had been operating a call center for
the sale of handicapping advisory services.


In the three completed fiscal quarters of 2009, NSS accounted for approximately
39% of BSM's consolidated revenue. While NSS had generated net income of
approximately $675,000 for the first three quarters of fiscal 2009, this was due
largely to the deferred recognition of revenue in relation to cash receipts
received during the fourth quarter of 2008. As well, the company had realized a
material foreign exchange translation gain related to the depreciation of the
U.S. dollar versus the Canadian dollar. However, NSS had not been able to
achieve cash flow positive results for any fiscal year since BSM had acquired
the assets that constituted the NSS business in November of 2006.


"In the three years that we have owned and operated the NSS business, we have
expended tremendous efforts to right-size the business amidst a challenging
economic environment that pressured revenues", stated Christopher Kape,
President and CEO. While we succeeded in bringing the business close to cash
flow breakeven, we do not perceive that the necessary conditions exist to enable
the company to become a profit center within our consolidated group.
Accordingly, the decision has been made to systematically wind down the call
center business and to focus our handicapping efforts within the online space
via our website properties. We can now dedicate enhanced efforts on our product
development initiatives within our Don Best information service division and
improve the Company's bottom line results in the process".


The Company will continue to explore opportunities to monetize the remaining NSS
assets over the coming weeks and to realize on any remaining value. To the
extent that we are successful in consummating any such deal, we will disclose
the relevant details in a subsequent press release. Furthermore, if no such
transaction is available, we will consider retaining the assets to redeploy them
in a call center environment if and when improved business conditions present
themselves.


Additional information pertaining to BSM is available under the Company's
profile at www.sedar.com.


As at the date hereof BSM has 23,992,020 issued and outstanding common shares.

About Big Stick Media Corporation

BSM owns and operates a portfolio of assets that provide fact-based and opinion
oriented information relevant to the sports industry. These assets include
websites, client-server software and publications. BSM generates revenues in a
number of ways, including various direct to consumer services and direct to
business sales through a portfolio of websites, the most significant of which
are www.JimFeist.com, www.donbest.com, and www.g-picks.com. BSM also operates
the Don Best Sports real-time sports information systems for serious sports
enthusiasts, handicappers and bettors.


Cautionary Statement

This press release may contain certain forward-looking statements with respect
to the Corporation. These forward-looking statements, by their nature, involve
risks and uncertainties that could cause actual results to differ materially
from those contemplated. We consider the assumptions on which these
forward-looking statements are based to be reasonable, but caution the reader
that these assumptions regarding future events, many of which are beyond our
control, may ultimately prove to be incorrect. There can be no assurance that
such statements will prove to be accurate and actual results and future events
could differ materially from those anticipated in such statements. Important
factors that could cause actual results to differ materially from Big Stick
Media Corporation's expectations are various risks detailed from time to time in
the filings made by Big Stick Media Corporation with securities regulations.

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