Caroline Boren Named Managing Director of Corporate and Strategic Communications for Alaska Airlines
08 Dicembre 2004 - 11:48PM
PR Newswire (US)
Caroline Boren Named Managing Director of Corporate and Strategic
Communications for Alaska Airlines SEATTLE, Dec. 8 /PRNewswire/ --
Caroline Boren joined Alaska Airlines as managing director of
corporate and strategic communications with responsibility for the
company's corporate and internal communications as well as media
relations. "Caroline brings a breadth of managerial, editorial and
product publicity experience to Alaska Airlines," said Lou
Cancelmi, staff vice president of corporate communications. "Her
track record managing high-profile corporate issues will be a real
asset, especially during a time of unprecedented change within the
airline industry." A 15-year communications veteran, Boren comes to
Alaska Airlines from public relations consultant Waggener Edstrom,
where she spent eight years advising clients, including Microsoft
and Texas Instruments, on a variety of business and communications
initiatives. During the past year she also helped build Waggener
Edstrom's European operations and spearheaded the company's new
business development. Before joining Waggener Edstrom, Boren led
public relations for Western Wireless and VoiceStream Wireless, and
served as a public information officer for Thurston County. She
started her career as a publicity assistant with the Los Angeles
Dodgers. Boren graduated magna cum laude from the University of
Southern California School of Journalism and lives in Bellevue,
Wash., with her husband and son. DATASOURCE: Alaska Airlines
CONTACT: Lou Cancelmi, +1-206-392-5170, or Sam Sperry,
+1-206-392-5038, both of Alaska Airlines Web site:
http://www.alaskaair.com/
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