Interactive Drizly Digital Kiosks Placed in New York City and Los Angeles Will Offer
Spirit Gift Recommendations through Personality Quiz Designed for
Dads
NEW
YORK, June 16, 2022 /PRNewswire/ -- Forgot a
gift for Dad? Look no further than your phone with Drizly,
an Uber company and a leading alcohol e-commerce and on-demand
delivery platform, and Diageo, the global leader in
beverage alcohol. The spirits heavyweights are partnering up
to offer a premium, real-time solution for forgotten Father's Day
gifts this year: a curated quiz that matches personalities to
premium spirits that can be gifted and enjoyed on dad's special
day.
Experience the interactive Multichannel News Release
here: https://www.multivu.com/players/English/9059951-drizly-and-diageo-last-minute-fathers-day-gifting/
![Drizly and Diageo Level-Up Last-Minute Father’s Day Gifting Drizly and Diageo Level-Up Last-Minute Father’s Day Gifting](https://www.multivu.com/players/English/9059951-drizly-and-diageo-last-minute-fathers-day-gifting/image/Photo1_1655305019556-HR.jpg)
The interactive quiz will be live HERE beginning
June 16. Following a short
series of prompts about your father or father figure's quirks,
characteristics and flavor preferences, he'll be matched to a
perfectly giftable bottle, ready for delivery from local liquor
retailers through the Drizly app or website, giving consumers the
ability to send gifts right to dad ahead of time or on-demand in
under 60 minutes. Once completed, quiz-takers will receive a QR
code that links Drizly with numerous local retailers ready to sell
and deliver their personalized gift and schedule delivery…it's that
easy. Potential quiz outcomes include delicious, premium spirits
like Johnnie Walker Blue
Label, Tequila Don Julio
1942, Tequila Don Julio
70, and OBAN
14 Year Old Single Malt Scotch
Whisky. No matter what your dad's drink, your
gift won't miss this year with Drizly.
"As more and more consumers turn to Drizly as a go-to gifting
destination, we are excited to team up with Diageo to make
customized and tailored gifting as easy as possible this Father's
Day," said Cathy Lewenberg, Chief
Operating Officer at Drizly. "Now with our fun personality quiz,
Drizly shoppers can celebrate the father figure in their life by
gifting a high-quality bottle in a matter of minutes with the
convenience of same day delivery."
What's more, Drizly and Diageo are dropping two custom digital
kiosks equipped with the quiz at the Oculus at Westfield World
Trade Center in New York
City's Lower Manhattan and The Grove in Los Angeles from Friday, June 17th through Father's Day,
Sunday, June 19th. These
easy-to-use kiosks will offer a timely reminder to passers by to
buy their Father's Day gifts before it's too late. Skip the cuff
links and ties and get dad something he really wants; with Drizly's
same-day delivery of the full Diageo portfolio of delicious,
premium spirits, your last-minute gift will make Father's Day 2022
one for the books. The kiosks are available for use only by those
who are above the legal drinking age (21+).
"We are thrilled to launch this activation with Drizly, giving
visibility to the convenience and quality of Diageo deliveries
through the Drizly platform," said Ramy
Hamid, eCommerce Partnerships & Strategy Manager at
Diageo. "Wherever you're located, Drizly allows you to treat the
fathers in your life to something they're guaranteed to use and
love right from your phone."
Drizly users who take the quiz on the Drizly website will also
receive a promo code for either $5
off or free delivery* depending on their state when they complete
the quiz. All kiosk users will receive a special $10 off promo code** so they can order dad a
discounted bottle, so if you're in NY or LA be sure to stop by.
This Father's Day, it's easier than ever to get dad the gift he
truly deserves.
About Drizly
Drizly, an Uber company, is a leading alcohol e-commerce and
on-demand delivery platform. The best way to browse and buy beer,
wine, and spirits, Drizly connects millions of consumers of legal
drinking age with retailers in nearly two thousand cities to get
delivery to their door in under 60 minutes. With the ability to
send gifts, connect with an event-planning concierge, and shop one
of the widest selections of drinks through a transparent,
personalized shopping experience, Drizly helps consumers celebrate
and create moments that matter. Drizly partners with thousands of
retailers and suppliers helping them to reach new customers, tap
into key market and customer insights, and diversify their business
to grow sales. As the industry leader, Drizly is building the best
shopping experience for beverage alcohol in a regulatory compliant
manner that promotes a safer drinking culture. Learn more
at Drizly.com, download the Drizly app (App Store and Google Play) and follow
Drizly on Facebook, Twitter and Instagram.
About DIAGEO
Diageo is a global leader in beverage alcohol with an
outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and
Buchanan's whiskies, Smirnoff,
Cîroc and Ketel One vodkas, Casamigos, DeLeon and Don Julio tequilas, Captain Morgan,
Baileys, Tanqueray and Guinness.
Diageo is listed on both the New York Stock Exchange (NYSE: DEO)
and the London Stock Exchange (LSE: DGE) and their products are
sold in more than 180 countries around the world.
For more information about Diageo, their people, brands, and
performance, visit www.diageo.com. Visit Diageo's global
responsible drinking resource, www.DRINKiQ.com, for information,
initiatives, and ways to share best practice. Follow at Twitter and
Instagram for news and information about Diageo North America:
@Diageo_NA.
*Must be 21+ to order in the USA or 18+/19+ in Canada depending on provincial law. Promo code
valid until June 30, 2022 at
11:59 PM PST. Codes may be applied to
the delivery fees or products, depending on applicable state or
provincial laws. Promos are not valid in CT, MO, OH, OK, PA or HI.
Discounts are restricted to delivery fees up to $5 in GA, IN, MA, ME, MN, NC, NJ, TX, VA, WA and
Alberta. Codes cannot be combined
with any other offers. Code is redeemable for one time use only.
Redemption towards purchases or delivery fees under $5 will not result in value or credit to be used
at a later date. Not valid at all retailers. Items are subject to
availability and may not be carried by all retailers. Prices are
set by retailers in your area. Input your delivery address on
https://drizly.com or on our apps for local inventory and
pricing information.
**Must be 21+ to order in the USA or 18+/19+ in Canada depending on provincial law. Promo code
valid until June 20, 2022 at
11:59 PM PST. Codes may be applied to
the delivery fees or products, depending on applicable state or
provincial laws. Promos are not valid in CT, MO, OH, OK, PA or HI.
Discounts are restricted to delivery fees up to $10 in GA, IN, MA, ME, MN, NC, NJ, TX, VA, WA and
Alberta. Codes cannot be combined
with any other offers. Code is redeemable for one time use only.
Redemption towards purchases or delivery fees under $10 will not result in value or credit to be used
at a later date. Not valid at all retailers. Items are subject to
availability and may not be carried by all retailers. Prices are
set by retailers in your area. Input your delivery address
on https://drizly.com or on
our apps for local inventory and pricing
information.
Please Drink Responsibly.
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SOURCE Diageo North America