STX Seagate Technology Holdings PLC

New Broadcast Center Will Serve Broadcast and Internet Media Professionals NEW YORK, Oct. 8 /PRNewswire-FirstCall/ -- Medialink Worldwide Incorporated (NASDAQ:MDLK) today announced that Seagate Technology (NASDAQ:STX), is using Mediaseed(R), Medialink's Web-based content management platform, to build and manage its digital broadcast center. Seagate will use the platform to serve the needs of broadcast and Internet media professionals who seek information and multimedia content about the company. Mediaseed is a web-based portal that provides video and audio collaboration, archiving, distribution, publishing, and evaluation features for marketers and public relations communicators. By establishing its customized portal on Mediaseed (http://www.seagate.mediaseed.tv/), Seagate can more easily manage and provide its content to select audiences in a wide variety of formats. Clients also can access reports of video usage on television via Teletrax(R), and view its publication on various Internet sites. Seagate joins a prestigious roster of companies and organizations that have contracted with Medialink for branded, or private-labeled, versions of the Mediaseed asset management portal. The branded Mediaseed portal may be linked to the clients' newsroom pages or home page of their own website for seamless access by traditional and new media journalists to the multimedia content and features provided in Mediaseed. Medialink also offers a generic, unbranded version of the Mediaseed portal, http://www.mediaseed.tv/. Mediaseed.tv now hosts multimedia content from more than 320 different clients of Medialink. More than 20,000 media professionals have registered at Mediaseed.tv for direct access and RSS feeds of news content relevant to their individual news beats and topics of interest. "Medialink is proud to be selected by Seagate to develop and manage its Mediaseed newsroom to help raise its visibility as a global leader in technology solutions," said Larry Thomas, chief operating officer of Medialink. Medialink produces and distributes branded and fully sourced video and audio domestically and internationally to thousands of Internet sites and television and radio networks and stations on behalf of its 750 clients. Medialink's Internet offerings range from viral video and rich media advertisements to webcasts and serialized video, or "webisodes." In addition, Medialink's broadband distribution network disseminates client content by posting it on such popular video sharing sites as YouTube, MySpace, Yahoo!, Google, AOL Video, Metacafe, Crackle, Veoh, and Vmix, and with syndicators and aggregators, such as Blinkx, Brightcove, Mochila, KIT Digital, Voxant, and Clip Syndicate. About Medialink: Medialink is a global leader in providing unique news and marketing media strategies and solutions that enable corporations and organizations to inform and educate their audiences with maximum impact on television, radio and the Internet. Based in New York, Medialink maintains offices throughout the United States. With the exception of the historical information contained in the release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements, which speak only as of the date made. Actual results may vary materially from those expressed or implied by the statements herein. Such statements may relate, among other things, to our ability to respond to economic changes and improve operational efficiency, the benefits of our products to be realized by our customers, or our plans, objectives, and expected financial and operating results. Forward-looking statements may also include, without limitation, any statement relating to future events, conditions or circumstances or using words such as: will, believe, anticipate, expect, could, may, estimate, project, plan, predict, intend or similar expressions that involve risk or uncertainty. These risks and uncertainties include, among other things, our recent history of losses; our ability to achieve or maintain profitability; potential regulatory action; worldwide economic weakness; geopolitical conditions and continued threats of terrorism; effectiveness of our cost reduction programs; the receptiveness of the media to our services; changes in our marketplace that could limit or reduce the perceived value of our services to our clients; our ability to develop new services and market acceptance of such services, such as Mediaseed(TM); the volume and importance of breaking news, which can have the effect of crowding out the content we produce and deliver to broadcast outlets on behalf of our clients; our ability to develop new products and services that keep pace with technology; the process of embedding a Teletrax watermark or the watermark itself rendering client content unsuitable for broadcast; our ability to develop and maintain successful relationships with critical vendors; the potential negative effects of our international operations on the Company; future acquisitions or divestitures, which may adversely affect our operations and financial results; the absence of long term contracts with customers and vendors; and increased competition, which may have an adverse effect on pricing, revenues, gross margins and our customer base. More detailed information about these risk factors is set forth in filings by Medialink Worldwide Incorporated with the Securities and Exchange Commission, including the Company's registration statement, most recent quarterly report on Form 10-Q, most recent annual report on Form 10-K and other publicly available information regarding the Company. Medialink Worldwide Incorporated is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward- looking statements whether as a result of new information, future events or otherwise. DATASOURCE: Medialink Worldwide Incorporated CONTACT: Lawrence Thomas, Chief Operating Officer of Medialink Worldwide Incorporated, +1-212-682-8300, Web site: http://www.seagate.mediaseed.tv/

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