SANTA BARBARA, Calif.,
Sept. 27, 2017 /PRNewswire/
-- Hilton (NYSE: HLT) and the Fess Parker family, announce the
first phase of a complete renovation and rebrand of The Fess
Parker, A Doubletree by Hilton Resort. Upon completion, the
hotel will be known as Hilton Santa Barbara Beachfront Resort.
Originally built in 1986, the property will remain managed by
Hilton and jointly owned by Park Hotels & Resorts (PK-NYSE)
along with Fess Parker's children who are proud to continue their
30-year partnership with Hilton.
"We are fortunate to have an operating partner in Hilton, whose
properties around the globe are synonymous with the highest
standards and service for their guests," said Eli and Ashley Parker, son and daughter of Fess
Parker. "We are certain that our father would be proud to know that
the world-class resort that he envisioned for Santa Barbara – and then proceeded to build
thirty years ago – will see its potential fully maximized in its
new incarnation as a Hilton Hotels & Resorts branded
property."
"We are thrilled to be a part of the legacy of the Fess Parker
family and this magical seaside property," said Joe Berger, area president, Americas, Hilton.
"Besides the magnificent views and location, the newly renovated
hotel is poised to redefine the guest experience under our flagship
brand, Hilton Hotels & Resorts."
The two-pronged phases of the interior renovation is slated to
begin in October 2017 with a
projected 2018 completion. Phase one of the revitalization project
starts with a full refurbishment of the guest rooms, lobby,
Roundhouse Restaurant and Java Del Mar, the resort's grab-and-go
coffee bar. The guest room renovation project will advance one
building at a time, with the rest of the resort's lodging options
remaining open to guests.
Phase two of the renovation will begin in January 2018 and will consist of the resort's
extensive meeting space, including two ballrooms, the ballrooms'
foyers, numerous meeting rooms and the public restrooms nearby.
The entire renovation is anticipated to be completed in Q2 2018
when the property will be reintroduced as Hilton Santa Barbara
Beachfront Resort. While the hotel will receive a new name to match
its new look, the guarantee that Fess Parker's legacy will live on
will remain unchanged. The resort will continue offering the same
attention to detail and dedication to providing a first-class
visitor experience that has always made this Santa Barbara landmark a place where people
feel right at home.
About Hilton Hotels & Resorts
For nearly a century, Hilton Hotels & Resorts has been
proudly welcoming the world's travelers. With more than 570 hotels
across six continents, Hilton Hotels & Resorts provides the
foundation for memorable travel experiences and values every guest
who walks through its doors. As the flagship brand of Hilton,
Hilton Hotels & Resorts continues to set the standard for
hospitality, providing new product innovations and services to meet
guests' evolving needs. Hilton Hotels & Resorts is a part of
the award-winning Hilton Honors program. Hilton Honors members who
book directly through preferred Hilton channels have access to
instant benefits, including a flexible payment slider that allows
members to choose nearly any combination of Points and money to
book a stay, an exclusive member discount that can't be found
anywhere else, free standard Wi-Fi and digital amenities like
digital check-in with room selection and Digital Key (select
locations), available exclusively through the industry-leading
Hilton Honors app. Begin your journey at www.hilton.com and learn
more about the brand by visiting news.hilton.com or following us on
Facebook, Twitter and Instagram.
About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company, with
a portfolio of 14 world-class brands comprising more than 5,000
properties with more than 825,000 rooms in 103 countries and
territories. Hilton is dedicated to fulfilling its mission to be
the world's most hospitable company by delivering exceptional
experiences – every hotel, every guest, every time. The company's
portfolio includes Hilton Hotels & Resorts, Waldorf Astoria
Hotels & Resorts, Conrad Hotels & Resorts, Canopy by
Hilton, Curio Collection by HiltonTM, DoubleTree by Hilton,
Tapestry Collection by HiltonTM, Embassy Suites by Hilton, Hilton
Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by
Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The
company also manages an award-winning customer loyalty program,
Hilton Honors. Hilton Honors members who book directly through
preferred Hilton channels have access to instant benefits,
including a flexible payment slider that allows members to choose
exactly how many Points to combine with money, an exclusive member
discount that can't be found anywhere else and free standard Wi-Fi.
Visit newsroom.hilton.com for more information and connect with
Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.
About Park Hotels and Resorts, Inc.
Park Hotels & Resorts Inc. (NYSE: PK) is one of the largest
publicly traded lodging real estate investment trusts with a
diverse portfolio of market-leading hotels and resorts with
significant underlying real estate value. The Company's portfolio
currently consists of 67 premium-branded hotels and resorts with
over 35,000 rooms located in prime U.S. and international markets
with high barriers to entry.
MEDIA CONTACT:
Lisa Cole
Hilton
+1 305 796 8383
Lisa.cole@hilton.com
Kendal Hurley
Ballantines Public Relations
+ 1 310 454 3080
Kendal@ballantinespr.com
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SOURCE Hilton