National homebuilder surprises
Houston homebuyer to commemorate
company milestone
HOUSTON, Dec. 13,
2023 /PRNewswire/ -- To celebrate 100,000 home
closings since Taylor Morrison (NYSE: TMHC) became
a publicly traded company in 2013, America's Most
Trusted® Home Builder gifted a first-time homebuyer
with their first-year's principal and interest mortgage payments.
Nneoma Alfred was surprised with the
gift at the closing of her new home.
The celebration took place in Taylor Morrison's Mason Woods
Community in Cypress, Texas, where
Alfred was also surprised with a portion of 100,000 move-in day
essentials, including toiletries and household cleaning products.
The excess household essentials were donated to HomeAid Houston, a
nonprofit building transitional shelters for the homeless, ahead of
the holiday season.
"I've been working toward becoming a homeowner for the last
three years, and finally receiving the keys to my brand-new home
has set a wonderful example for my children to not lose faith
during hard times," said Nneoma
Alfred, Taylor Morrison homeowner. "My family needed a
sanctuary, a place to build memories, and a sense of belonging, and
I'm so happy to the Taylor Morrison team to help us get just that.
Now, I am officially out of the market."
For photos and videos of the surprise reveal,
click here.
"We couldn't think of a more meaningful way to celebrate such a
significant milestone in our company history than by doing
something truly special for an incredibly deserving first-time
homebuyer," said Taylor Morrison Chairman and CEO Sheryl Palmer. "A beautiful new home,
financial stress lessened, essential items to feel at home, all in
time for the holidays—it's creating magical moments like these for
our customers that drives
us."
Affordability is among the top factors home shoppers consider
when buying a home in today's mortgage rate environment. Through
its subsidiary, Taylor Morrison Home Funding, Taylor Morrison
offers personalized financing incentives such as rate locks,
temporary or permanent rate buydowns, and closing cost assistance,
which help customers overcome affordability challenges. According
to The National Association of REALTORS® newly built homes
account for one-third of all homes listed—a nod to the financing
incentives homebuilders like Taylor Morrison offer.
"Our team couldn't have been more excited for Taylor Morrison's
100,000th home closing celebration to take place in
Houston, and to be the ones to
reveal to the Alfred family that the first year of their mortgage
would be taken care of," said Taylor Morrison Houston Division
President Todd Rasmusen.
"It's a home closing we won't forget."
About Taylor Morrison
Headquartered in Scottsdale,
Arizona, Taylor Morrison is one of the nation's leading
homebuilders and developers. We serve a wide array of consumers
from coast to coast, including first-time, move-up, luxury and
resort lifestyle homebuyers and renters under our family of
brands—including Taylor Morrison, Esplanade, Darling Homes
Collection by Taylor Morrison and Yardly. From 2016-2023, Taylor
Morrison has been recognized as America's Most Trusted® Builder by
Lifestory Research. Our strong commitment to sustainability, our
communities and our team is highlighted in our latest annual
Environmental, Social and Governance (ESG) Report.
For more information about Taylor Morrison, please visit
www.taylormorrison.com.
CONTACT: Jaclyn
Gettinger
(480) 376-0641
jgettinger@taylormorrison.com
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SOURCE Taylor Morrison