Virgin Electronics Uses Seagate 1-Inch Hard Drive for Newly Introduced Virgin Player 5GB
09 Novembre 2004 - 1:59PM
PR Newswire (US)
Virgin Electronics Uses Seagate 1-Inch Hard Drive for Newly
Introduced Virgin Player 5GB Seagate ST1 Series Hard Drive Gives
Virgin Player Customers More Music Than Other Mini-Sized Digital
Audio Players SCOTTS VALLEY, Calif., Nov. 9 /PRNewswire-FirstCall/
-- Virgin Electronics has chosen the world's only 5GB 1-inch hard
drive, the Seagate ST1 Series, for its new Virgin Player 5GB. The
Seagate hard drive's 5GB storage capacity lets music fans carry up
to 1,200 MP3 or 2,400 WMA songs, and features RunOn Technology and
G-Force Protection to ensure end users can enjoy their
entertainment anytime, anywhere. Virgin, one of the most respected
brands in the world, joins the growing list of top companies using
Seagate's ST1 Series hard drive. With 25 percent more storage than
the leading mini-sized player, plus a built-in FM tuner and dual
headphone jacks, the $249 Virgin Player illustrates Virgin's
renowned dedication to customer value. The Virgin Player also
sports excellent hardware and software integration making it truly
easy to use. For example, the Virgin Player 5GB has dedicated
buttons for the activities consumers do most -- like changing the
volume, skipping to the next song, or pausing the music. The
product also includes the patent-pending Virgin DJ, which in just
two button presses conveniently creates playlists from a customer's
music collection in ways they couldn't do before. "For the Virgin
Player, we looked at several hard drive options, but decided that
the Seagate ST1 Series offered the best value for our consumers,"
said Joe Sipher, senior vice president marketing, Virgin
Electronics. "Using the Seagate ST1 Series 5GB drive allowed us to
offer more songs to our customers at a competitive price. The
Seagate ST1 Series also differs from other hard drives because its
RunOn Technology helps ensure reliability -- and our customers'
satisfaction." "Virgin Electronics developed a fantastic music
player -- with more storage for songs, and more features than any
other mini-sized digital audio player," said Brian Dexheimer,
Seagate executive vice president of sales and marketing. "As the
world's leading hard drive company, Seagate provides the global
scale, supply and support that leaders like Virgin require for
high- class consumer electronics products. We're optimistic that
the Virgin Player will be a hit with consumers this holiday
season." Seagate has taken the unique requirements of the portable
market and developed the ST1 Series, a family of embedded one-inch
hard drives for handheld music players, digital still and video
cameras, PDAs, handheld video players and other handheld consumer
electronics devices. ST1 Series drives enable device makers to
enhance their products with rugged, high-capacity, highly reliable
storage that provides the performance demanded by today's
sophisticated consumers. Seagate has one of the broadest offerings
of consumer electronics storage in the industry, capable of
supplying storage for the entire spectrum of today's and tomorrow's
revolutionary entertainment devices - from the home theater to the
pocket media powerhouse. As the only hard drive company that offers
products for nearly every hard drive application, Seagate delivers
a complete business and technology partnership that enables growth
in the home and portable entertainment market segments. Read more
about Seagate's CE products at
http://www.seagate.com/newsinfo/products/consumer_electronics/
Seagate is the worldwide leader in the design, manufacturing and
marketing of hard disc drives, providing products for a wide-range
of Enterprise, Desktop, Mobile, and Consumer Electronics
applications. The company is committed to delivering award-winning
products, customer support and reliability, to meet the world's
growing demand for information storage. Seagate can be found around
the globe and at http://www.seagate.com/. NOTE: Seagate, Seagate
Technology and the Wave Logo are registered trademarks of Seagate
Technology LLC. ST1 Series and RunOn are either trademarks or
registered trademarks of Seagate Technology LLC. Specified storage
capacities reflect standard configurations exclusive of operating
system or other software formatting. DATASOURCE: Seagate Technology
CONTACT: John Paulsen, +1-831-439-2499, or , or Woody Monroy,
+1-831-439-2838, or , both of Seagate Web site:
http://www.seagate.com/
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