UNITED STATES
SECURITIES AND
EXCHANGE COMMISSION
WASHINGTON, D.C.
20549
FORM 6-K
REPORT OF FOREIGN
PRIVATE ISSUER
PURSUANT TO RULE
13a-16 OR 15d-16
UNDER THE SECURITIES
EXCHANGE ACT OF 1934
For the month
of February 2024
Commission File
Number: 001-40588
Marti Technologies,
Inc.
Buyukdere Cd.
No:237
Maslak, 34485
Sariyer/Istanbul,
Türkiye
(Address of principal
executive office)
Indicate by check mark whether the registrant
files or will file annual reports under cover of Form 20-F or Form 40-F.
Form 20-F ☒
Form 40-F ☐
EXPLANATORY NOTE
On February 5, 2024,
Marti Technologies, Inc. (the “Company”) issued a press release announcing the acquisition of the intellectual property and
software assets of Zoba Inc. A copy of the Company’s press release is furnished hereto as Exhibit 99.1.
EXHIBIT INDEX
SIGNATURE
Pursuant to the
requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf
by the undersigned, thereunto duly authorized.
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MARTI TECHNOLOGIES, INC. |
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Date: February 5, 2024 |
By: |
/s/
Oğuz Alper Öktem |
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Name: |
Oğuz Alper Öktem |
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Title: |
Chief Executive Officer |
3
Exhibit 99.1
Marti acquires Zoba’s AI-powered optimization
platform to increase ridership and reduce operational costs.
Marti expects to use AI-powered optimization
technology to drive enhancements across two-wheeled electric vehicle and ride-hailing operations.
ISTANBUL--(BUSINESS WIRE)--Türkiye’s
leading mobility super app Marti Technologies, Inc. (“Marti” or the “Company”) (NYSE American: MRT), and Zoba
Inc. (“Zoba”), the world’s leader in fleet optimization solutions for two-wheeled electric vehicle operations, today
announced that Marti has acquired all of the intellectual property and software assets of Zoba.
Founded by Harvard and MIT graduates,
Zoba’s AI-powered SaaS platform and dynamic fleet optimization algorithms are expected to enable two-wheeled electric
vehicle operators to generate more revenue and reduce their field operations costs. Leveraging proprietary demand forecasting
algorithms, Zoba dynamically optimizes where vehicles are deployed and when operational tasks, such as battery swaps, rebalances,
and pick-ups, occur to maximize ridership and minimize vehicle operational inefficiencies.
The acquisition is part of Marti’s focus
on creating operational efficiencies in its two-wheeled electric vehicle operations, which include a fleet of over forty thousand e-bikes,
e-mopeds, and e-scooters. The Company embarked on its operational efficiency enhancing projects in 2023 and is further building on its
efforts in 2024. The acquisition follows a pilot project which Marti completed with Zoba in October and November 2023, in which the
use of Zoba software to optimize Marti’s vehicle deployment locations increased ridership of Marti vehicles and had a positive contribution
to profitability(*).
“As part of our efforts to increase revenue
and reduce the costs of our two-wheeled electric vehicle operations, we performed pilot projects with several optimization software providers.
We achieved the best results using Zoba’s software, and are excited to bring onboard this best-in-class software in an effort to
increase the availability of our vehicles for our riders and reduce our field operations costs,” said Oguz Alper Oktem, CEO of Marti.
“While Zoba’s software was originally built to optimize two-wheeled electric vehicle operations, we plan to further develop
the operations of our ride-haling business from its solid base. Zoba’s software is expected to serve as the foundation for the
continuous improvements we make to critical components of our ride-hailing business, including our rider-driver matching algorithm and
our dynamic pricing engine.”
“The incredible Zoba team has always
been dedicated to making cities more efficient, clean, and liveable, and our technology will continue to support that mission at scale
with Marti, Türkiye’s leading mobility super app.” said Joseph Brennan, cofounder and co-CEO of Zoba. “As
demand for shared mobility services continues to rise, the need for effective AI and optimization to help operations teams maximize resources
will only continue to grow. With today’s announcement, Marti further demonstrates its commitment to building the world’s
most advanced, tech-forward mobility super app.”
(*) Pilot results not necessarily indicative of
future attainment.
About Marti:
Founded in 2018, Marti is Türkiye’s
leading mobility app, offering multiple transportation services to its riders. Marti operates a ride-hailing service that matches riders
with car and motorcycle drivers, and operates a large fleet of rental e-mopeds, e-bikes, and e-scooters. All of Marti’s offerings
are serviced by proprietary software systems and IoT infrastructure. For more information, visit www.marti.tech.
About Zoba:
Zoba is making cities more efficient to improve
the lives of people who live in them. Zoba’s platform leverages AI to forecast demand and optimize operational decisions to increase
revenue and minimize costs for mobility and logistics operators. Founded out of Harvard and MIT and based in Boston, Zoba is backed by
leading investors including NTTVC, CRV, Founder Collective, and Mark Cuban.
Cautionary Statement Regarding Forward-Looking Statements:
This press release includes “forward-looking
statements” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities
Exchange Act of 1934, as amended, also known as the Private Securities Litigation Reform Act of 1995. Any express or implied statements
contained in this press release that are not statements of historical fact and generally relate to future events, hopes, intentions, strategies,
or performance may be deemed to be forward-looking statements, including but without limitation to statements regarding our ability to
increase ridership, generate more revenue and reduce operational costs as a result of the Zoba acquistion and the successful integration
of the acquired IP in our two-wheeled electric vehicle operations and ride-hailing businesses, or the timing of occurrence related to
any of the foregoing. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,”
“anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,”
“might,” “possible,” “believe,” “predict,” “potential,” “continue,”
“aim,” “strive,” and similar expressions may identify such forward-looking statements, but the absence of these
words does not mean that a statement is not forward-looking.
These forward-looking statements involve known
and unknown risks, uncertainties, assumptions, and other factors that may cause actual results to differ materially from statements made
in this press release, including other important factors discussed under the caption “Risk Factors” in the Company’s
Registration Statement on Form F-1 (including the documents incorporated by reference therein), which was declared effective by the SEC
on October 27, 2023, as such factors may be updated from time to time in the Company’s other filings with the SEC, accessible on
the SEC’s website at www.sec.gov and the “SEC Filings” section of the Company’s website at https://ir.marti.tech.
Any investors should carefully consider the risks and uncertainties described in the documents filed by the Company from time to time
with the SEC as most of the factors are outside the Company’s control and are difficult to predict. As a result, the Company’s
actual results may differ from its expectations, estimates and projections and consequently, such forward-looking statements should not
be relied upon as predictions of future events. All information provided in this release is based on information available to the Company
as of the date of this press release and any forward-looking statements contained herein are based on assumptions that the Company believes
are reasonable as of this date. Undue reliance should not be placed on the forward-looking statements in this press release, which are
inherently uncertain. The Company undertakes no duty to update this information unless required by law.
Investor Contact
Marti Technologies, Inc.
Turgut Yilmaz
Investor.relations@marti.tech
Source: Marti Technologies, Inc.
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