Westlake Royal Building Products™ Adds Three New Colors to Versetta Stone® Siding Line
25 Febbraio 2025 - 2:00PM
Business Wire
Westlake Royal Building Products™ (“Westlake Royal”), a
Westlake company (NYSE: WLK), is expanding its Versetta Stone®
siding offerings with the addition of three new colors—Granite
Peak, Lunar Drift and Glen Canyon—reflecting the latest trends in
home design for interior and exterior applications. Featuring a
panelized format that simply hangs with screws, Versetta Stone
siding provides the beauty and texture of authentic stone masonry
without the added time required for installation.
The colors comprise both bold and neutral tones for ultimate
versatility:
- Granite Peak: A dark gray stone siding, Granite Peak
features rich tones and natural variances that embody a
contemporary aesthetic. The hue delivers a striking, sophisticated
visual contrast that adds a wow factor to any application.
- Lunar Drift: Lunar Drift’s white stone siding exudes a
clean, modern elegance that can brighten any façade. Its subtle
variations add depth for a bold sensibility.
- Glen Canyon: Like its namesake, Glen Canyon’s warm,
earthy tones evoke a sense of comfort and natural beauty. Its
textured surface and varied shades create an inviting
atmosphere.
“Consumers continue to be drawn to rich hues that reflect both a
sense of timelessness and a modern appeal, and these three new
colors deliver on those trends,” said Steve Booz, vice president of
marketing at Westlake Royal Building Products. “From the creamy
white-gray of Lunar Drift to the modern gray of Granite Peak to the
desert-like tans and taupes of Glen Canyon, each new color brings a
level of authenticity and natural appeal to exterior and interior
applications.”
The new colors are available in two of Versetta Stone’s
profiles: Tight-Cut, a rugged texture with purposeful irregularity
and a well-worn look that suggests years in the elements, and
Ledgestone, offering the traditional look of quarried limestone
fitted tightly together to emulate rural 19th-century American
architecture.
To learn more, visit www.versettastone.com.
About Westlake Royal Building Products
Westlake Royal Building Products USA Inc., a Westlake company
(NYSE:WLK), is a leader throughout North America in the innovation,
design, and production of a broad and diverse range of exterior and
interior building products, including Siding and Accessories, Trim
and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake
Royal Building Products manufactures high quality, low maintenance
products to meet the specifications and needs of building
professionals, homeowners, architects, engineers and distributors,
while providing stunning curb appeal with an unmatched array of
colors, styles, and accessories.
For more information, please visit
WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and
Instagram and “Like” us on Facebook.
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version on businesswire.com: https://www.businesswire.com/news/home/20250225698926/en/
Media Contact: Kriss Swint Westlake Royal Building
Products Kswint@Westlake.com
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