Interpublic Outperforms the Industry, Winning 10 Grand Prix and 1 Titanium at the Cannes Lions International Festival of Creativity
24 Giugno 2024 - 11:37PM
Interpublic Group (NYSE: IPG) announced today an impressive
performance at the 2024 Cannes Lions International Festival of
Creativity. Showing the depth and breadth of creativity within its
network, IPG agencies dominated at the Festival taking home 10 of
the Festival’s highest honors, the Grand Prix, and one Titanium
Lion. IPG agencies won more Grand Prix than any other company; the
closest competitor was awarded six.
Wins across the network represented a broad range
of clients, categories, agencies, disciplines and geographies.
All three global creative networks received Grand Prix. McCann
Worldgroup won three Grand Prix in the Direct Lions, Entertainment
for Gaming, and Creative Data categories. The network also won a
Titanium Lion for its “The Everyday Tactician” work for Microsoft.
FCB took home two Grand Prix in the Digital Craft and Health &
Wellness categories. The Festival also named FCB its Regional
Network of the Year in North America for the sixth consecutive
year, and FCB New York was named Agency of the Year in the Craft
track. MullenLowe Global won an Outdoor Grand Prix, and LOLA
MullenLowe was awarded Agency of the Year in the Classic track.
Showing dominance in the public relations arena, Golin won two
Grand Prix in the Public Relations and Audio & Radio
categories. Golin’s win marked the first time a PR agency won the
top honor in the PR category, which debuted in 2009. Weber
Shandwick won the Grand Prix in Brand Experience & Activation –
becoming the first PR agency to win a Grand Prix in this category.
The Weber Shandwick Collective also had more shortlists and Lions
combined than any other PR network in Cannes for the second year in
a row. IPG Health and AREA 23 were named Healthcare Network of the
Year and Healthcare Agency of the Year, respectively.
Winning Grand Prix work was created in partnership with
marketers including Dramamine, Kellanova, Mastercard, Microsoft,
Specsavers, Spotify and Unilever. In total, IPG agencies won 116
Cannes Lions, including 10 Grand Prix, one Titanium, 21 Gold Lions,
32 Silver Lions, and 52 Bronze Lions.
“The creativity and innovation recognized at Cannes across so
many of our agencies and teams is thanks to brave clients who
believe in the power of ideas,” commented Philippe Krakowsky, CEO
of Interpublic Group. “The future of marketing will rest on our
ability to combine this kind of creative storytelling and
innovative thinking with our deep data and technology capabilities,
in order to better build our clients’ brands and businesses.
Congratulations are in order to all of our clients, colleagues and
partners on this outstanding performance.”
# # #
About InterpublicInterpublic (NYSE: IPG) (www.interpublic.com)
is a values-based, data-fueled, and creatively-driven provider of
marketing solutions. Home to some of the world’s best-known and
most innovative communications specialists, IPG global brands
include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative,
IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann,
Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM,
Weber Shandwick and more. IPG is an S&P 500 company with total
revenue of $10.89 billion in 2023.
# # #
Contact InformationTom Cunningham (Press) (212) 704-1326
Jerry Leshne (Analysts, Investors) (212) 704-1439
Grafico Azioni Interpublic Group of Com... (NYSE:IPG)
Storico
Da Feb 2025 a Mar 2025
Grafico Azioni Interpublic Group of Com... (NYSE:IPG)
Storico
Da Mar 2024 a Mar 2025