ALL IPO PLC
23 August 2007

News Release

                                                               August 23rd, 2007



                        Hampden Underwriting AIM placing
                              available on All IPO
    - limited liability investment in the Lloyd's insurance market, with tax
                                   benefits -


All IPO (LSE:ALP) is enabling investors to apply online for the Hampden
Underwriting plc via its website.


The prospectus is now available at www.allipo.com and investors can place orders
for subscription and pay online on All IPO at any time up until, and including
the 30th August 2007. The minimum subscription is #1000. Investments in the IPO
offer several tax benefits*: IHT and business property relief and business asset
taper relief. The shares can be held within a SIPP.

Hampden Underwriting plc ("Hampden Underwriting") has been incorporated
primarily to provide a limited liability direct investment into the Lloyd's
insurance market. Its Directors believe that Hampden Underwriting will offer the
only opportunity currently available for investment in a quoted company whose
principal purpose is to participate in a spread portfolio of Lloyd's syndicates
rather than manage syndicates itself.

Hampden Underwriting's subsidiary underwriting vehicle, Hampden Corporate Member
Limited ("HCM"), will trade within the Lloyd's insurance market as a corporate
member of Lloyd's and will be advised by Hampden Agencies Limited ("HAL"). HAL
is the largest provider of third party capital to the Lloyd's market, with over
#2.0 billion of advised capacity for the 2007 year of account, which the
Directors believe gives it an influential voice in the Lloyd's market as a
whole.

Anyone wishing to take part in the flotation should visit www.allipo.com to 
apply.


                                   - ends -



About All IPO

All IPO provides a fully on-line end-to-end solution to brokers and issuers who
wish to raise funds by approaching retail investors.

The All IPO platform makes it easy for retail investors to take part in IPOs and
new issues. Registered members can access extensive IPO news and research,
download prospectuses, and apply online for shares.

* All IPO does not provide advice on investments or taxation. If you are in any
doubt about the suitability of an investment please contact an investment
advisor authorised under the Financial Services and Markets Act 2000.


For further press information, please contact: Francesca De Franco on 020 7070
0932 or email francescad@advfn.com





                      This information is provided by RNS
            The company news service from the London Stock Exchange
END

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