DUBAI, UAE, March 24, 2013 /PRNewswire/ --
Misys BankFusion
Digital Channels enables banks to stay ahead of competitors by
improving products and services across all channels
At the 'Misys MENA Market Forum 2013' today Misys is announcing
its new innovative range of online and mobile banking products,
Misys BankFusion Digital Channels, which significantly enhances the
way banks provide products and services via the Internet or mobile
devices.
Misys BankFusion Digital Channels comprises a range of proven
and mature modules covering online banking, mobile banking,
personal financial management and Internet brokerage, which enable
banks to extend their services and add more value to their
customers. The innovative solution enables banks to keep up to date
with the changing needs of consumers. It allows banks to provide a
better digital service all the time and allows them to optimise
their costs, as customers migrate from transacting in branches to
banking via digital channels.
"Today's retail banking customers want to take control of their
money," states Alex Bray, Retail
Channel Manager at Misys. "People need to have access to banking
services on the go, at any time of day, wherever they are. They
demand solutions that make it simpler to pay bills or transfer
funds and allow them to manage their money so they can plan better
for the future and save more. We continually ensure we are
providing our customers with the best products and support so they
can meet their customers' increasing appetite for online banking
services and we're delighted to be able to launch Misys BankFusion
Digital Channels to meet this need."
The new digital channels offering from Misys helps banks change
and manage their channel strategies more effectively and more
rapidly. Banks will now be able to ward off the threat of
competitors and cope with the increasing pressures from more
sophisticated consumers wanting to use the latest technology.
Customers are more likely to have mobile devices and access to the
Internet and Wifi and mobile web is more available than ever,
making it vital to put digital at the heart of a multi-channel
strategy.
Alex Bray adds, "Customers want
to be offered relevant products that they can buy with the minimum
amount of effort. They want seamless integration between online
devices and channels and innovative propositions that have a fresh,
clear design, incorporating innovative concepts such as
gamification and the best use of social media."
BankFusion Digital Channels will be available pre-integrated
within Misys BankFusion Universal Banking, Equation, and Midas
applications and as a standalone offering to legacy banking systems
on the market.
Misys BankFusion Digital Channels is powered by the multi-award
winning IND Group (http://www.indgroup.eu/en/who-we-are/awards),
which has delivered value through its solutions to banks throughout
the world including Raiffeisen, Unicredit, Riyadh Bank and Intesa
Sanpaolo. IND's proven technology has made it possible for banks to
improve their customer experience through mobile and online
channels. The company has had great success in enabling these banks
to very quickly increase the number of customers accessing services
and performing transactions. IND's customers have been able to more
than double the number of people accessing its services through
digital channels within only a few months of implementing the
technology because of the enhanced user experience and value it
brings to the consumer.
About Misys
Misys is at the forefront of the financial software industry,
providing the broadest portfolio of banking, treasury, trading and
risk solutions available on the market. With 1,800 customers in 120
countries our team of domain experts and partners have an
unparalleled ability to address industry requirements at both a
global and local level.
Misys is able to address all customer requirements across both
the banking and trading book businesses. Misys is the trusted
partner that financial services organisations turn to for help
solving their most complex problems.
Find out more at http://www.misys.com
About IND Group
IND Group provides innovative best-in-class digital banking
technology for financial institutions. The key differentiator of
our banking and payments solutions is the deep focus on customer
experience and enhanced sales capabilities. Web 2.0 services today,
like social networks or mobile apps have raised the expectations of
customers - towards banks as well. We help the financial community
to answer these expectations with IND Banking Front-office
technology based products, which were designed using data
visualization, simplification of banking language and extensive
usability testing. Our technology makes our clients capable to
fulfil the major digital banking business goals: multiplying the
number of transactions, reinforce online sales and strengthen
customer loyalty.
IND was the first vendor to implement gamification tools into
online banking, creating a unique Personal Finance Manager and
Planner solution that received an outstanding reception worldwide.
In 2012 IND announced the world's first Facebook transfer with
Alior Sync Bank.
Growing since its inception in 1997, IND Group operates in
Germany, Hungary, Poland, Romania, Russia, Slovakia and the UK, and is represented
through local business partners in CIS countries and in the
Middle East.
Find out more at http://www.indgroup.eu
For further information please contact
Edward Taylor
Global Head of Public Relations
Misys
+44(0)20-3320-5530
edward.taylor@misys.com