EVR Holdings PLC Global Partnership with Microsoft Corporation (8429I)
22 Giugno 2017 - 8:00AM
UK Regulatory
TIDMEVRH
RNS Number : 8429I
EVR Holdings PLC
22 June 2017
22 June 2017
This announcement contains inside information
EVR Holdings plc
('EVR' or the 'Company')
Global Partnership with Microsoft Corporation
EVR Holdings plc (AIM: EVRH), a leading creator of virtual
reality content, is pleased to announce that its subsidiary
MelodyVR Ltd ("MelodyVR") has entered into a Global Partnership and
Windows Mixed Reality App Collaboration Agreement ("Agreement")
with Microsoft Corporation ("Microsoft"), the world's largest
software company.
Under the non-exclusive agreement, MelodyVR and Microsoft will
collaborate to launch the MelodyVR platform ("App") across all
Windows Mixed Reality devices and in addition, Microsoft will
provide MelodyVR with funding and technical expertise to support
the partnership.
MelodyVR has agreed that Microsoft may actively market the
MelodyVR App in the Windows Mixed Reality Store, showcase the
MelodyVR App at Microsoft events, include the MelodyVR name across
Microsoft retail stores, include the MelodyVR App as part of retail
demo experiences, include the MelodyVR App in Windows Mixed Reality
targeted advertising campaigns, promote the MelodyVR App via
Windows.com, amplify content through Windows social media channels
and include the MelodyVR App in a targeted email campaign going out
to existing Windows 10 consumers.
Anthony Matchett, Chief Executive Officer of EVR Holdings,
said:
"Currently there are over 500 million devices worldwide running
Windows 10. In advance of the commercial release of forthcoming
Windows Mixed Reality hardware produced by manufacturers such as
Acer, ASUS, Dell, HP and Lenovo, I'm pleased to announce that we've
entered into a global partnership and collaboration agreement with
Microsoft that will see the MelodyVR App made available on all
Windows Mixed Reality devices. We view this agreement as providing
recognition and validation from one of the world's largest
companies, of the quality and opportunity that MelodyVR represents
for music fans, VR users and our shareholders alike.
"The VR/AR device market continues to develop at an exponential
rate and with Microsoft entering the marketplace alongside other
global technology companies such as Apple, Facebook, Google, HTC,
Samsung and Sony, we remain extremely confident in the mainstream
adoption of virtual reality technology as well as in the long-term
success of our hardware-agnostic virtual reality music platform and
original content strategy.
"Following Microsoft's review of the MelodyVR platform and due
to their commitment to providing both engineering and financial
support, I'm confident that consumers with Windows devices will
have an amazing MelodyVR experience at launch and beyond. We look
forward to working even more closely with Microsoft over the coming
months and to the release of MelodyVR on the Windows Mixed Reality
Store".
For further information please contact:
EVR Holdings plc
Anthony Matchett, Chief Tel: +44 (0) 20 7457
Executive Officer 2020
Sebastian Theron, Chief www.evrholdings.com
Financial Officer
Zeus Capital Limited (Nominated Adviser
and Broker)
Phil Walker / Andrew Jones (Corporate Finance) Tel: +44 (0) 203 829
5000
John Goold / Benjamin Robertson (Sales & www.zeuscapital.co.uk
Broking)
Media enquiries:
Instinctif Partners
Kay Larsen / Chantal Woolcock Tel: +44 (0) 20 7457
2020
www.instinctif.com
Notes to Editors:
MelodyVR is a wholly owned subsidiary of EVR Holdings plc
('EVR'), a company that is listed on the AIM market of the London
Stock Exchange under the ticker EVRH.L. EVR, a creator of virtual
reality content, joined AIM on 16 May 2016 following a reverse
takeover of Armstrong Ventures plc. Further information can be
viewed at www.evrholdings.com
This information is provided by RNS
The company news service from the London Stock Exchange
END
MSCUUUVRBSANURR
(END) Dow Jones Newswires
June 22, 2017 02:00 ET (06:00 GMT)
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