EVR Holdings PLC MelodyVR featured by Apple Inc. as App of the Day
21 Novembre 2019 - 1:00PM
RNS Non-Regulatory
TIDMEVRH
EVR Holdings PLC
21 November 2019
Thursday, 21(st) November 2019
MelodyVR featured by Apple Inc. as App of the Day
Apple recommends MelodyVR to 30 million users across the UK and
Ireland
EVR Holdings plc (AIM:EVRH), the leading creator of virtual
reality entertainment content and operator of the MelodyVR
platform, is pleased to announce that MelodyVR was featured by
Apple Inc. (NASDAQ:APPL) as the UK App Store's App of the Day
yesterday on the 20(th) November.
MelodyVR received stand out placement to 30 million iOS users
across the UK and Ireland with the recommendation coming just four
months after the company launched an iOS version of the MelodyVR
platform. The Company is pleased to report that the prominent
featuring, from the world's most valuable company, increased
MelodyVR iOS app installs by over 2,600% above the daily
average.
This news follows on from MelodyVR's on-going partnership with
ABC and a successful live VR stream of Good Morning America's
coverage from the Country Music Association Awards in Nashville
last Wednesday 13(th) November - including a performance by Luke
Combs, whose album 'what you see is what you get' recently debuted
at #1 on Billboard's top 200 list. GMA is America's number one
morning news programme and during the course of the broadcast tens
of thousands of users utilised the MelodyVR service, with the total
global MelodyVR install base increasing by over 5% throughout the
course of the day.
Apple Inc. says in its endorsement of MelodyVR:
"Love the band but can't make the show? Don't worry, MelodyVR
can give you one of the best views in the house: right there on
stage.
Letting you choose your ideal vantage point - including what the
singer sees - it's just like being at the gig, except nobody's
squeezing past you or shouting over your favourite song.
The tech is really clever, with multi-camera streaming enabling
you to experience the gig from various locations in pin-sharp
quality. Plus, if you own a VR headset for your iPhone you can put
the app into VR mode for a fully immersive experience.
MelodyVR offers a unique way to experience concerts. What really
matters here, however, are the concerts. The good news is that
MelodyVR has a wide range of shows to choose from, including hit
acts such as Sigrid, established artists including Imagine Dragons
and T-Pain plus big-ticket legends such as KISS, Pixies and The
Who.
There's classical music here, too, allowing you to experience
the likes of the London Symphony Orchestra from the best seats in
the venue.
Whether it's a secret show or a stadium tour, MelodyVR is a
brilliant way to experience the thrill of live shows without the
usual frustrations or expense."
Anthony Matchett, CEO of MelodyVR says: "To be chosen by Apple
as its App of the Day, only four months after launching a
smartphone version of our platform, is a significant endorsement
for the company - especially when considering that there are over 3
million other iOS apps currently available. MelodyVR has an ever
widening and passionate user base, and one that we will continue to
scale via a series of on-going strategic initiatives. We're
overjoyed to be welcoming more users to our platform and to be
enabling more music fans than ever before to experience the thrill
of live music, from around the globe."
ABOUT MELODYVR:
MelodyVR launched in 2018 with a simple mandate: not to replace
the live experience, but to harness the power of virtual reality to
get people closer to the music they love.
By using VR technology, the founders realised that they could
place fans in the crowd or on -stage with their favourite musicians
at live events. From epic stadium shows to intimate studio
performances, the possibilities are endless; capacity restrictions
are eliminated, music fans can attend otherwise sold-out dates, and
the barriers (distance, age, cost, access) that might keep people
from experiencing their heroes live are swept away. The result?
Artists can reach more fans than ever before with a level of
intimacy which has previously never not been possible.
MelodyVR is the only licensed VR music platform and has the
world's largest library of exclusive immersive and interactive
music experiences from the likes of Post Malone, Blake Shelton, Wiz
Khalifa, Kelly Clarkson, Niall Horan, Fall Out Boy and Imagine
Dragons.
Available on smartphones and VR headsets, the MelodyVR app can
be downloaded at on.melodyvr.com/App
For further information please contact:
EVR Holdings plc
Anthony Matchett, Executive Chairman & CEO email@evrholdings.com
Arden Partners plc: Nominated Advisor and Sole Broker Tel: +44 (0) 20 7614 5900 Corporate
Finance: Ciaran Walsh / Ruari McGirr / Ben Cryer
Corporate Broking: Simon Johnson
Notes to Editors:
MelodyVR is a wholly owned subsidiary of EVR Holdings plc ('EVR'), a company that is listed
on the AIM market of the London Stock Exchange under the ticker EVRH.L.
For more information on Melody VR, please visit:
www.melodyvr.com
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END
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