TIDMRNOW 
 
RNS Number : 1831B 
Research Now plc 
21 October 2009 
 
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| NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION IN WHOLE OR IN PART, IN,     | 
| INTO OR FROM ANY JURISDICTION WHERE TO DO THE SAME WOULD CONSTITUTE A     | 
| VIOLATION OF THE RELEVANT LAWS OF SUCH JURISDICTION                       | 
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| PRESS ANNOUNCEMENT                                                        | 
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| FOR IMMEDIATE RELEASE                                                     | 
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| 21 October 2009                                                           | 
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| RESEARCH NOW PLC ("RESEARCH NOW" OR THE "COMPANY")                        | 
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|                                                                           | 
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| Approach by e-Rewards, Inc. ("e-Rewards")                                 | 
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|                                                                           | 
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| The board of Research Now ("the Board") notes the recent movement in its  | 
| share price and announces that it has received an indicative offer from   | 
| e-Rewards which may or may not lead to an offer being made for the entire | 
| issued and to be issued share capital of Research Now at a price of not   | 
| less than 430 pence in cash per share.                                    | 
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|                                                                           | 
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| This would represent a premium of 30.3 per cent. to the closing price of  | 
| 330 pence per share on 4 September 2009, the last business day prior to   | 
| e-Rewards' indicative offer letter to the Research Now Board, and a       | 
| premium of 46.7 per cent. to the average Research Now closing price of    | 
| 293 pence per share for the 12 months ended 20 October 2009.              | 
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| Based in Dallas in the United States and employing more than 300          | 
| professionals in Dallas, London, Los Angeles, New York, San Francisco,    | 
| Chicago, Seattle and Paris, e-Rewards is the world's largest              | 
| "by-invitation-only" online research panel, serving more than 900         | 
| research firms. The boards of Research Now and e-Rewards believe that a   | 
| combination of their businesses would bring significant benefits to       | 
| clients and employees of both companies.                                  | 
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|                                                                           | 
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| Research Now continues to perform well as a standalone business but the   | 
| Board recognises that, due to the cash nature and value of the offer, it  | 
| is in the interests of Research Now shareholders and other stakeholders   | 
| to facilitate further discussions with e-Rewards.                         | 
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| In accordance with Rule 2.10 of the City Code on Takeovers and Mergers,   | 
| Research Now confirms that it has 18,762,306 ordinary shares of 2 pence   | 
| each in issue and admitted to trading on AIM under the UK ISIN code       | 
| GB00B0CTWT77.                                                             | 
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|                                                                           | 
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| This announcement has been made with the approval of e-Rewards but there  | 
| can be no certainty that an offer will be made.                           | 
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|                                                                           | 
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| A further announcement will be made in due course.                        | 
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| Enquiries             |                                                    | 
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|                       |                                                    | 
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| RESEARCH NOW          | 020 7921 2400                                      | 
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| Geoff Westmore        |                                                    | 
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| Chris Havemann        |                                                    | 
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| Nathan Runnicles      |                                                    | 
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|                       |                                                    | 
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| HAWKPOINT             | 020 7665 4500                                      | 
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| Simon Gluckstein      |                                                    | 
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| Emily Ashwell         |                                                    | 
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|                       |                                                    | 
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| CANACCORD ADAMS       | 020 7050 6500                                      | 
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| Mark Williams         |                                                    | 
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|                       |                                                    | 
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| HUDSON SANDLER        | 020 7796 4133                                      | 
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| Alistair              |                                                    | 
| Mackinnon-Musson      |                                                    | 
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| Nathan Field          |                                                    | 
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| Hawkpoint Partners Limited, which is regulated by The Financial Services  | 
| Authority, is acting for Research Now and no one else in connection with  | 
| this matter and will not be responsible to anyone other than Research Now | 
| and its directors for providing the protections afforded to clients of    | 
| Hawkpoint Partners Limited or for providing advice in relation to this    | 
| matter, the content of this announcement or any matter referred to        | 
| herein.                                                                   | 
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| Canaccord Adams Limited, which is regulated by The Financial Services     | 
| Authority, is acting for Research Now and no one else in connection with  | 
| this matter and will not be responsible to anyone other than Research Now | 
| and its directors for providing the protections afforded to clients of    | 
| Canaccord Adams Limited or for providing advice in relation to this       | 
| matter, the content of this announcement or any matter referred to        | 
| herein.                                                                   | 
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| Under the provisions of Rule 8.3 of the Takeover Code (the "Code"), if    | 
| any person is, or becomes, "interested" (directly or indirectly) in 1% or | 
| more of any class of "relevant securities" of Research Now, all           | 
| "dealings" in any "relevant securities" of Research Now (including by     | 
| means of an option in respect of, or a derivative referenced to, any such | 
| "relevant securities") must be publicly disclosed by no later than 3.30   | 
| pm (London time) on the London business day following the date of the     | 
| relevant transaction. This requirement will continue until the date on    | 
| which the offer becomes, or is declared, unconditional as to acceptances, | 
| lapses or is otherwise withdrawn or on which the "offer period" otherwise | 
| ends. If two or more persons act together pursuant to an agreement or     | 
| understanding, whether formal or informal, to acquire an "interest" in    | 
| "relevant securities" of Research Now, they will be deemed to be a single | 
| person for the purpose of Rule 8.3.                                       | 
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| Under the provisions of Rule 8.1 of the Code, all "dealings" in "relevant | 
| securities" of Research Now by the offeror or Research Now, or by any of  | 
| their respective "associates", must be disclosed by no later than 12.00   | 
| noon (London time) on the London business day following the date of the   | 
| relevant transaction.                                                     | 
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| A disclosure table, giving details of the companies in whose "relevant    | 
| securities" "dealings" should be disclosed, and the number of such        | 
| securities in issue, can be found on the Takeover Panel's website at      | 
| www.thetakeoverpanel.org.uk.                                              | 
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| "Interests in securities" arise, in summary, when a person has long       | 
| economic exposure, whether conditional or absolute, to changes in the     | 
| price of securities. In particular, a person will be treated as having an | 
| "interest" by virtue of the ownership or control of securities, or by     | 
| virtue of any option in respect of, or derivative referenced to,          | 
| securities. Terms in quotation marks are defined in the Code, which can   | 
| also be found on the Takeover Panel's website. If you are in any doubt as | 
| to whether or not you are required to disclose a "dealing" under Rule 8,  | 
| you should consult the Takeover Panel.                                    | 
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|                                                                           | 
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| In accordance with Rule 19.11, a copy of this announcement can be found   | 
| at www.researchnow.co.uk                                                  | 
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This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
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