SANTA MONICA, California, April 10, 2015 /PRNewswire/ --

With the excitement and success of the release of top-level domain .yoga, Minds + Machines (LSE: MMX) and SnapNames have paired up to bring the very first .yoga online auction. Previously unreleased premium .yoga domains are now on auction at https://www.snapnames.com/domainauction/events/2015-yoga-premium-auction/.

The initial list of thirty-six prized .yoga domain names has been put together by Minds + Machines. These names have never before been made available to the public for purchase. The domains at auction range from geographic names (sandiego.yoga), to yoga apparel names (clothes.yoga), to unique yoga brandable generic names such as practice.yoga, ayurveda.yoga, and shop.yoga. Each name up for auction has been selected to provide some of the most desirable names any yoga practitioner or savvy domainer would want.

Already .yoga has seen significant uptake by notable figures in yoga. Pioneers such as Elena Brower (teach.yoga) and Suzanne Bryant (yi.yoga) have paved the way for many online yoga users by creating brand new and innovative websites using .yoga addresses. The premium name auction now provides the chance for yoga enthusiasts to secure great .yoga domains that no one has had the chance to acquire until now.

The first .yoga Premium Name Auction is currently live at SnapNames and will close on Monday, May 4, 2015 at 12:15 pm PST. https://www.snapnames.com/domainauction/events/2015-yoga-premium-auction/ Further .yoga Premium Name Auctions will take place throughout the coming months.

To register your own .yoga domain, or to see what .yoga names are available outside of the Premium Name Auction, visit http://www.mindsandmachines.com/yoga or contact any leading domain name registrar.

About SnapNames 

SnapNames is the web's domain name marketplace bringing businesses global access to already-registered domains with the convenience of online and mobile shopping. Specializing in daily auctions, premium auctions, and domain brokerage, SnapNames offers a selection of over thirty million domain names.

About Minds + Machines 

Minds + Machines (LSE:MMX) is a leading owner and operator of new generic top-level domains ("gTLDs"), and provides registry services to a range of high-profile clients. The Group also provides domain name services to consumers through its wholly owned registrar operations in the US and Europe. For more information on Minds + Machines and its services and companies within the Group, please go to investors.mindsandmachines.com.

For further information 

Tina Lord - Minds + Machines 
+1-424-299-2079
media@mindsandmachines.com

SOURCE Minds + Machines

Copyright 2015 PR Newswire

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