Allot Launches MediaSwift: Monetizing Internet Video
23 Giugno 2009 - 2:30PM
PR Newswire (US)
Solution Deployed by Tier 1 Broadband Provider Saves Approximately
40% of Traffic Costs and Improves QoE BOSTON, Massachusetts, June
23 /PRNewswire-FirstCall/ -- Allot Communications Ltd.
(NASDAQ:ALLT), a leader in IP service optimization and revenue
generation solutions based on deep packet inspection (DPI),
announced today the launch of Allot MediaSwift, a
revenue-generating network and subscriber service designed to
intelligently accelerate internet content delivery (HTTP streamed
video and P2P traffic) to broadband subscribers. MediaSwift
synergizes Allot's DPI and caching competences to provide a unified
intelligent media caching solution which delivers improved quality
of experience (QoE). MediaSwift is offered as an internal blade or
as an external solution with Allot Service Gateway. It is also
offered as a solution with other Allot platforms. MediaSwift has
already been deployed at a Tier 1 operator in Asia, in conjunction
with both Allot Service Gateway and Allot NetEnforcer. Analysis of
the implementation to date shows an approximate saving of 40% in
backhaul and international traffic at the installed sites, as well
as a significantly enhanced subscriber experience for internet
video and P2P traffic. "Internet video is the fastest growing
application on the web and is already responsible for over 30% of
global internet bandwidth. The challenge this presents to service
providers worldwide is how to prevent network congestion, assure
the subscriber's internet experience, and improve ARPU," commented
Andrei Elefant, Vice President of Marketing and Product Management
at Allot Communications. "MediaSwift enables service providers to
meet this challenge with a precision tool that provides a win for
both providers and subscribers alike. It is another delivery on the
Service Gateway promise to provide an integrated approach to future
service needs - same platform, new services." Allot Service Gateway
Sigma (SG-Sigma) has 40Gbps of throughput and is the only DPI-based
Service Gateway platform designed to meet current and future
service provider requirements. It facilitates the fast and easy
introduction of new value-added network and subscriber services,
including MediaSwift, service tiering, quota management and
self-management - services designed to reduce network TCO, increase
ARPU and enhance QoE for subscribers. Allot MediaSwift is currently
commercially available. About Allot Communications Allot
Communications Ltd. (NASDAQ:ALLT) is a leading provider of
intelligent IP service optimization solutions for DSL, wireless and
mobile broadband carriers, service providers, and enterprises.
Allot's rich portfolio of hardware platforms and software
applications utilizes deep packet inspection (DPI) technology to
transform broadband pipes into smart networks that can rapidly and
efficiently deploy value added Internet services. Allot's scalable,
carrier-grade solutions provide the visibility, security,
application control and subscriber management that are vital to
managing Internet service delivery, guaranteeing quality of
experience (QoE), containing operating costs, and maximizing
revenue in broadband networks. Safe Harbor Statement Information
provided in this press release may contain statements relating to
current expectations, estimates, forecasts and projections about
future events that are "forward-looking statements" as defined in
the Private Securities Litigation Reform Act of 1995. These
forward-looking statements generally relate to the company's plans,
objectives and expectations for future operations, including
expected performance characteristics of the MediaSwift and its
ability to answer the market need for a media caching solution.
These forward-looking statements are based upon management's
current estimates and projections of future results or trends.
Actual future results may differ materially from those projected as
a result of certain risks and uncertainties. These factors include,
but are not limited to: changes in general economic and business
conditions and, specifically, a decline in demand for the company's
products; the company's inability to develop and introduce new
technologies, products and applications; loss of market; and other
factors discussed under the heading "Risk Factors" in the company's
annual report on Form 20-F filed with the Securities and Exchange
Commission. These forward-looking statements are made only as of
the date hereof, and the company undertakes no obligation to update
or revise the forward-looking statements, whether as a result of
new information, future events or otherwise. Allot Communications
Contacts: Jonathon Gordon Director of Marketing Allot
Communications Tel: +972-9-7628423 PR Contact Danielle Matthews
Calysto Communications Tel: + 1-404-266-2060 x27 DATASOURCE: Allot
Communications Ltd. CONTACT: Allot Communications Contacts:,
Jonathon Gordon, Director of Marketing, Allot Communications, Tel:
+972-9-7628423, ; PR Contact, Danielle Matthews, Calysto
Communications, Tel: + 1-404-266-2060 x27,
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