Agora Powers Smule’s Sing Live to Bring Holiday Cheer with No-Lag Live Caroling
07 Dicembre 2021 - 3:00PM
Agora, Inc. (NASDAQ: API), a pioneer and leading platform for
real-time engagement APIs, has partnered with Smule, a popular
social singing app that lets users enjoy millions of karaoke songs,
to enable users to sing carols in real-time this season and spread
holiday cheer with the improved Sing Live feature. With Smule’s
Sing Live feature, powered by Agora, carolers can join their
friends and family in holiday duets, regardless of their location
anywhere in the world, connecting without any lags or delays. All
Smule users can join audio-only Sing Live sessions for free and
Smule VIP subscribers can host video Sing Live sessions with family
and friends in Smule Groups.
“Agora is a leader in real-time exchanges and as we are focused
on delivering the most seamless collaborative singing experience to
our users with our Sing Live feature, they were the right partner
for us to deliver on this vision,” said Parker Ranney, SVP of
platform engineering and technology operations at Smule. “The
holidays are a tough time to be apart and we hope with our updated
Sing Live feature, we can touch more lives virtually and remind
everyone to spread holiday cheer.”
Using Agora’s interactive live streaming software development
kits (SDKs), Smule was able to utilize interactive streaming at a
very large scale with excellent synchronization between users. With
Agora’s efficiency, scalability and ease of use, Smule is enabling
deeper connections across the world and driving additional revenue
opportunities.
“Smule’s Sing Live feature, powered by Agora, will enable family
members and friends to connect on a new level with live-streamed
carols,” said Tony Zhao, CEO and founder of Agora. “Real-time
engagement is so crucial during this time when family and friends
can’t be physically together and we’re excited to have the
opportunity to help them create new traditions this season.”
In addition to live caroling, Smule will be launching more ways
for users to celebrate the holidays. Smule users can record duets
of classic holiday songs alongside legends like Elvis, Nat King
Cole, Frank Sinatra, Mariah Carey, Sarah McLachlan, and more, to
send as festive greetings to friends and family instead of
traditional cards. Smule will also offer new holiday-themed AR
styles and lenses to be used in video performances.
For more information, please visit https://www.agora.io/en/.
About Agora Agora is the leading Real-time
Engagement Platform as a Service (RTE PaaS) company. Agora’s
mission is to make real-time engagement ubiquitous, allowing
everyone to interact with anyone, in any application, anytime and
anywhere. Agora’s platform provides developers with simple,
flexible and powerful application programming interfaces, or APIs,
to embed real-time video and voice engagement experiences into
their applications.
About SmuleSmule, Inc. is a global leader in
interactive music creation with a mission to connect the world
through music. Every day, millions of people use Smule’s products,
including social singing app Smule, AutoRap and Magic Piano to
create original performances, collaborate with friends and join a
global community of music lovers. For more information,
visit smule.com or follow us on Facebook, Twitter
and Instagram.
Media Contact:
Presley Mullinax
Presley@crenshawcomm.com
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