ITV has partnered with Avid® (Nasdaq: AVID) to deliver leading edge
functionality in its news editing, storage and publishing systems
for both ITV Regional News and ITV National News, through a new
subscription deal.
ITV News is the largest commercial news broadcaster in the UK,
producing national and regional news bulletins on terrestrial TV
and online through ITVX, for both live streaming and catch-up.
ITV News is the brand name used by ITV for its daily news
programmes. ITV produces its content for Nations and Regions, with
ITN (part-owned by ITV) producing its National Network service. ITN
also produces news programming for Channel 4 and Channel 5 in the
UK.
The new subscription agreement will see Avid deliver an upgraded
newsroom production system to serve ITV News’ entire output across
all its locations and services, supporting ITV News broadcast
services along with its online service, ITVX.
While enabling story and rundown-based outputs, the project will
offer a single consistent interface to key news production roles,
and allow teams to freely create, collaborate and exchange planning
data, stories, rundowns and content across all ITV regions and ITN.
The new system ensures reliability, which is paramount to ITV’s
operation, and gives ITV’s editors, producers, journalists,
assistants and other workflow contributors continuous access to the
latest Avid functionality from wherever they choose to
work.
ITV will benefit from Avid’s full suite of newsroom solutions on
a subscription basis. These include Avid NEXIS® F-Series storage,
MediaCentral™ | Production Management, MediaCentral™ | Newsroom
Management (iNEWS®) and FastServe® | I/O to deliver media ingest
and playout.
Video editing is available through Avid Media Composer® hosted
in ITV’s datacentre, allowing newsroom editors to connect and work
remotely.
Offering full functionality via a web interface, the system will
also make it easier for production teams to share news content for
broadcast. Avid has integrated solutions from its alliance partners
Woody and Traco for ingest and graphics too.
ITV News’ Director of Technology and Technical Operations Paul
Stevenson explains, “We're delighted Avid is delivering a
newsroom production system to meet the demands of our news
production operation. Common access and free exchange of media
across our entire news estate is the key objective of this
investment, which represents a major strategic commitment for ITV
News. We continue working with Avid to enable key functionalities
for our fully integrated workflow across National and Regional ITV
News.
“The first stage of this project is complete, with ITV’s
National news service now on air with the new system based in Grays
Inn Road, London. We look forward to a successful completion of the
ambitious next stage - the successful rollout of the new system
across all our Nations and Regions across the UK.”
Jon Roberts, Director of Technology, Production and Innovation,
ITN adds, “We have been delighted to collaborate with ITV and Avid
on the design and implementation of this new platform at the heart
of ITN’s news services. It will deliver significant improvements in
media sharing, interconnectivity and accessibility on day one. We
are equally excited about the potential it brings for the
continuous improvement of our news production workflows over the
life of the system.”
Avid’s Chief Revenue Officer Tom Cordiner adds, “We appreciate
broadcasters have a lot of vendor choice, so we’re delighted ITV
has elected to partner with Avid. We believe their decision
demonstrates the popularity and reliability of Avid’s MediaCentral
platform, while their future-ready subscription agreement will
ensure they continuously benefit from the latest Avid
innovations.”
About ITN/ITV NewsITV News produces national,
international and regional news for broadcast on ITV, serving its
broadcast and online platforms, including ITVX.
ITV operates its own network of Regions and Nations News
operations and studios in the UK, providing dedicated services to
its regions across England, southern Scotland and the Channel
Islands, and dedicated national services for Wales and Northern
Ireland.
ITN provides ITV News’ national and international news coverage
from its broadcast centre at Grays Inn Road in London, supported by
a network of international bureaux.
Avid Powers Greater CreatorsPeople who create
media for a living become greater creators with Avid’s
award-winning technology solutions to make, manage and monetize
today’s most celebrated video and audio content—from iconic movies
and binge-worthy TV series, to network news and sports, to recorded
music and the live stage. What began more than 30 years ago with
our invention of nonlinear digital video editing has led to
individual artists, creative teams and organizations everywhere
subscribing to our powerful tools and collaborating securely in the
cloud. We continue to re-imagine the many ways editors, musicians,
producers, journalists, and other content creators will bring their
stories to life. Discover the possibilities at avid.com and join
the conversation on social media with the multitude of brilliant
creative people who choose Avid for a lifetime of success.
© 2023 Avid Technology, Inc. All rights reserved. Avid, the
Avid logo, Avid NEXIS, FastServe, iNEWS, Media Composer, and
MediaCentral are either trademarks or registered trademarks of Avid
Technology, Inc., or its subsidiaries in the United States and/or
other countries. Other trademarks are property of their respective
owners. Product features, specifications, system requirements and
availability are subject to change without notice.
Avid PR Contacts
Dave Smith - Americasdavid.smith@avid.com978.502.9607
Neil Beston – EMEA/ANZneil.beston@avid.com+44 (0) 7770 644
136
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/6465d921-b3a8-4f35-b6e9-a3f0adb7709b
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