Fogo de Chão Reaches 50 Restaurant Milestone
20 Novembre 2017 - 7:00PM
Leading Brazilian steakhouse Fogo de Chão today announced that it
has expanded its U.S. restaurant base by opening its first Michigan
location in Troy, and its third Florida location in Jacksonville.
The two openings mark the 49th and 50th locations, worldwide, for
the international restaurant brand.
“I’m incredibly pleased by our steady growth in the U.S. market.
This is a testament to the power of our unique concept, our
award-winning experience, strong value proposition and rich
Brazilian heritage,” said Larry Johnson, Chief Executive Officer of
Fogo de Chão. “These attributes are the cornerstone of every Fogo
location, showing that high quality hospitality coupled with
thoughtful innovation, appeals to both new and loyal guests all
around the world.”
The Troy restaurant, located at 301 Big Beaver Road, is now open
and part of the Big Beaver Corridor which features an array of
shopping, restaurants and hotels that serve both the residential
and corporate office spaces that anchor the area.
The Jacksonville restaurant is now open at the booming Town
Center Area at 4784 Town Center Parkway, and is surrounded by some
of the city’s best entertainment, shopping and dining.
Each restaurant features a ten foot tall bas relief rendition of
O Laçador, a famous statue constructed in 1958 in Porto Alegre,
Brazil, the home of the original Fogo de Chão. The statue pays
homage to an influential leader of the gaucho culture named Paixão
Côrtes. Additionally, there is a large glass viewing area of the
kitchen showcasing the open-fire grill and allowing guests a view
of Fogo’s gaucho chefs roasting high-quality cuts of meat in the
centuries-old Brazilian tradition of churrasco. Both restaurants
also have excellent group and private dining options.
Like all Fogo de Chão restaurants, the new locations give guests
a unique experience called espeto corrido, or continuous tableside
service. The menu is anchored in a variety of fire-roasted meats
expertly prepared and carved tableside by gaucho chefs. Guest
favorites include a new Cowboy bone-in Ribeye, double-cut Lamb
Chops, and house-specialty Picanha, the most prized Brazilian
steak. In addition to the full churrasco experience, the
restaurants offer many ways for guests to enjoy Fogo at a variety
of prices and portion sizes including weekday lunch starting at
$15, weekend Brazilian brunch, Bar Fogo as well as seafood and
vegetarian options.
About Fogo de ChãoFogo de Chão
(fogo-dee-shown) is a leading Brazilian steakhouse, or
churrascaria, specializing in the centuries-old Southern
Brazilian cooking technique of churrasco – the art of roasting
high-quality cuts of meats over open flame, all of which are carved
tableside by Brazilian-trained gaucho chefs. Founded in Southern
Brazil in 1979, there are currently 50 locations throughout Brazil,
the United States, Mexico, and the Middle East.
Fogo’s distinctive and authentic Brazilian
dining experience begins with the seasonal Market Table and
Feijoada Bar, which includes seasonal salads, soup, fresh
vegetables, imported charcuterie and more. The restaurant features
a variety of simply seasoned meats that are fire-roasted by gaucho
chefs, plus seafood, desserts, signature cocktails and an
award-winning wine list. In addition to the full churrasco
experience, Fogo offers its guests multiple ways to enjoy the
experience at varying price points, including weekday lunch
starting at $15, weekend Brazilian Brunch and a newly enhanced Bar
Fogo menu that features smaller, sharable plates,
Brazilian-inspired cocktails and happy hour.
For an inside look into the history and heritage
of the gaucho culture, watch the NBC 2016 Olympic Games vignette
“The Gaucho Way” or visit Fogo.com, Facebook, Twitter and
Instagram.
Kate Kent+1-203-682-8276Kate.OttavioKent@icrinc.com
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