IDWK International Displayworks

International DisplayWorks, Inc. (IDW) (NASDAQ:IDWK) today announced that Steve Gerisch has joined the Company as Vice President of Sales. The appointment furthers the Company's goal of enhancing and strengthening its core management team. Mr. Gerisch joins IDW after spending approximately nine years with Hitachi. During his initial eighteen months at Hitachi, he dramatically increased the Company's 19-inch and 21-inch monitor business by increasing revenues through major tier-one OEMs including Dell and Gateway. As a result of his efforts, he was then internally recruited to the Hitachi Display group where he grew notebook TFT sales with the same kind of dramatic results. While serving as Director of Strategic Accounts, Mr. Gerisch also organized and combined the engineering, sales, quality and service into a single cohesive group. He and his group received many customer awards, including the Platinum Supplier award from Dell. More recently he grew Hitachi's small form factor TFT business by selling numerous platforms to their customer base, once again concentrating on large volume opportunities in many different market spaces. Prior to joining Hitachi, Mr. Gerisch spent fourteen years with OKIDATA, gaining OEM design wins for not only printers, but also disk drives and modems. He began his career with Texas Instruments' Digital Systems group. In conjunction with this appointment, the Company also announced that Brad Ferrell, who since the Company's inception has led its strong, near 100% annual revenue growth, will become Vice President of Business Development. "Steve's extensive experience as a key sales executive helps us round out our management expansion initiative," commented Tom Lacey, Chairman and CEO of IDW. "He has established a proven track record for capturing large, high-volume supply agreements, for cultivating and maintaining close customer relationships and for developing and leading high-performing sales organizations. He gained significant exposure to the display industry, including both small and large form factors, and brings a deep portfolio of industry relationships. With more than 24 years of proven success, and exceptional persistence and determination, he is the ideal executive to continue our rapid growth. Steve brings experience in pricing strategies, business and employee development, channel management and competitive analysis. I'd also like to congratulate Brad Ferrell on his new position. As one of IDW's original employees, Brad has been a key contributor to our success and this new assignment will leverage his exceptional skills for our continued business expansion." Mr. Gerisch added, "I am extremely excited to have earned this position. The industries and markets we serve are growing exponentially, and price and quality continue to be the deciding factor in winning sales opportunities. I will leverage the Company's excellent reputation for quality manufacturing and low-cost production capabilities to further IDW's current growth initiatives and look forward to working with Tom, Brad and the rest of the IDW team to share these competitive advantages with prospective customers." About International DisplayWorks International DisplayWorks, Inc. is a manufacturer and designer of high quality liquid crystal displays, modules and assemblies for a variety of customer needs including OEM applications. IDW operates 466,000 square feet of manufacturing facilities in the People's Republic of China (PRC). Sales offices are located in US, Europe, Hong Kong, Singapore, and China. Copies of IDW's 10-K and other documents as filed with the SEC are available through a link on our web site: www.idwk.com. NOTE: The foregoing is news relating to International DisplayWorks, Inc. ("IDW") and contains forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. The forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from the forward-looking statements. When used in this release, the words "anticipate," "believe," "estimate," "expect" and similar expressions as they relate to IDW or its management, including without limitation, IDW and its subsidiaries, are intended to identify such forward-looking statements. IDW's actual results, performance or achievements could differ materially from the results expressed in, or implied by these forward-looking statements. For more detailed information the reader is referred to IDW's 10-K and other related documents filed with the Securities and Exchange Commission. This does not constitute an offer to buy or sell securities by the Company and is meant purely for informational purposes.