TEMPE, Ariz., April 23, 2013 /PRNewswire/
-- Limelight Networks, Inc. (Nasdaq: LLNW), a leader in
digital presence management, today announced the company has been
named a 2013 Killer Content Award winner by the DemandGen Report.
The winning book, Digital Presence For Dummies®, published
by Wiley and authored by Limelight senior director of marketing
strategy, Jason Thibeault,
demystifies the concept of digital presence with step-by-step
guidance to improve online marketing. The Killer Content Awards
recognize those organizations that have raised the bar in marketing
and thought leadership content development and distribution.
The awards were presented at this year's Content2Conversion event
at the TimesCenter in New York
City.
"Today, organizations need to deliver consistent
digital presence across all channels. We make it our mission
to help customers better engage their digital audiences everywhere,
on any device," said Kirby
Wadsworth, chief marketing officer at Limelight. "That's
exactly why we developed Digital Presence For Dummies: to
help companies build exceptional digital presence strategies and
gain competitive advantage. We are thrilled to be named a Killer
Content Award winner."
With more of business and life happening in the digital space,
Digital Presence For Dummies simplifies the complex task of
creating compelling and consistent stories across platforms. The
book helps remove the barriers to a sophisticated digital presence,
providing actionable insights, as well as step-by-step guidance for
improving an organization's digital presence for increased
competitive advantage. Since its launch in March 2013, the book has been downloaded by
hundreds of organizations and has generated multiple sales
opportunities for the company.
"We were impressed with Limelight's book, Digital Presence
For Dummies, which in our opinion exemplifies the type of
actionable content that can provide readers with the insights and
guidance to drive measurable results within an organization," said
Andrew Gaffney, editor at DemandGen
Report. "Content marketing is most effective when it not only
communicates to an audience, but engages that audience in a two-way
conversation. Digital Presence For Dummies not only does
that but it also educates other organizations to do the same."
For a complimentary copy of Digital Presence For Dummies,
please visit Limelight Digital Presence For Dummies.
About Limelight
Limelight Networks, Inc. (NASDAQ:LLNW)
is a global leader in Digital Presence Management. Limelight's
Orchestrate Digital Presence Platform is an integrated suite of
cloud-based Software as a Service (SaaS) applications, which allows
organizations to optimize all aspects of their online digital
presence across Web, mobile, social, and large screen channels.
Orchestrate leverages Limelight's scalable, high-performance global
network to offer advanced features for: Web content management;
website personalization; content targeting; online video
publishing; mobile enablement and monetization; content delivery;
transcoding; and cloud storage – combined with social media
integration and powerful analytics. Limelight's team of digital
presence experts helps organizations streamline processes and
optimize business results across all customer interaction channels
to deliver exceptional multi-screen experiences, improve brand
awareness, drive revenue, and enhance their customer relationships
– all while reducing costs. For more information, please
visit www.limelight.com and be sure to follow us on Twitter at
www.twitter.com/llnw.
Media contact:
Chris
Drago
510-984-6321
limelight@bhavacom.com
SOURCE: Limelight Networks
SOURCE Limelight Networks