MX Player Uses Limelight Networks to Deliver Broadcast-Quality Experience to Millions of Viewers Watching the India Elections
29 Maggio 2019 - 3:02PM
Business Wire
Size, scale and geographic coverage mark the
largest election in India
Limelight Networks, Inc. (Nasdaq: LLNW), a leading provider of
edge cloud services, today announced that MX Player used
Limelight’s Content Delivery Network (CDN) to provide a seamless
and a broadcast quality experience to millions of viewers watching
the 2019 Lok Sabha Elections. More than 900 million Indian citizens
were eligible to vote, making it the largest election in the
world.
Investments over the last few years have helped Limelight emerge
as one of the largest content delivery networks in the country.
Limelight Networks has been working with MX Player and other
content originators and distributors to address their global
content delivery needs. The company delivers rich content such as
video, games, and software into India for its global customers. At
the same time, Limelight has been helping Indian media companies
deliver content to their global customers.
At its peak, traffic was flowing at 10 times the normal volume
during the election. Using Limelight’s CDN, MX Player handled
anticipated traffic spikes and successfully managed to provide a
seamless and broadcast-quality experience on millions of connected
devices to their Indian and global customers.
"With 100 Million Daily Active Users and 275 Million Monthly
Active Users, MX Player is the largest video platform from India.
We partnered with Limelight Networks to deliver high performance
video to our large user base. On May 23, the day elections results
came out, we saw a 10x spike from our usual traffic trend. I’m
very happy to see that the teams from both sides have integrated a
really robust system, which was able to deliver billions of request
on this day smoothly and successfully,” said Vivek Jain, Chief of
Product, Tech & Operations, MX Player
“As a long time CDN and video delivery partner, Limelight
Networks was honored for the opportunity to support this milestone
event. We’ll continue to scale and innovate on our journey with MX
Player and our other media customers and keep providing high
quality services to their online audiences,” said Ashwin Rao,
Director, India at Limelight Networks.
About MX Player:With over 75 million Daily Active Users
(DAUs) – MX Player is the largest entertainment platform in the
country, present on 1 out of every 2 smartphones. Defining
“everytainment” for viewers with entertainment that suits every
mood, it currently operates on an ad supported model and is a free
to use app for premium content. MX Player provides users a wide
online streaming library of over 100,000 hours of licensed content,
across 10 languages and an exciting slate of MX Original Series
with genres ranging across drama, comedy, reality and romance. From
the stable of Times Internet (the digital venture of Times of
India, India's largest media and entertainment group), MX Player
has consistently ranked amongst the top 10 Android apps since 2012
and is available across Android, iOS and Web.
About LimelightLimelight Networks, Inc. (NASDAQ: LLNW), a
leading provider of digital content delivery, video, cloud
security, and edge computing services, empowers customers to
provide exceptional digital experiences. Limelight’s edge services
platform includes a unique combination of global private
infrastructure, intelligent software, and expert
support services that enable current and future workflows. For
more information, visit www.limelight.com, follow us on Twitter,
Facebook, and LinkedIn.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20190529005570/en/
SHIFT CommunicationsStephanie Epstein,
617-779-1845Limelight@shiftcomm.comorInvestor Inquiries:
ir@limelight.com
Grafico Azioni Limelight Networks (NASDAQ:LLNW)
Storico
Da Giu 2024 a Lug 2024
Grafico Azioni Limelight Networks (NASDAQ:LLNW)
Storico
Da Lug 2023 a Lug 2024