Upgrade IQ™ enables airlines to better
manage seat upgrades and generate incremental revenue by filling
unsold seats in premium cabins
Sabre partnered with Hopper to incorporate its
best-in-class bidding platform to provide a frictionless traveler
experience
SOUTHLAKE, Texas, Sept. 27,
2023 /PRNewswire/ -- Sabre Corporation (NASDAQ:
SABR), a leading software and technology provider powering the
global travel industry, today announced its newest AI-powered
retailing solution for airlines – Sabre Upgrade IQ™. A PSS-agnostic
solution, Upgrade IQ can help airlines generate incremental and
diversified revenue by optimizing the available inventory in their
premium cabins, while elevating and streamlining the customer
experience.
With Upgrade IQ, airlines can give travelers the opportunity to
bid for a seat upgrade at any stage during the pre-travel timeframe
– throughout the booking flow, at check-in, in the airline's mobile
app or via email communication.
Using the advanced AI and machine-learning models powered by
Sabre Travel AI™, Upgrade IQ dynamically prices upgrade offers,
recommending the minimum and maximum proposed bid values along with
the starting price for the bid, supporting airlines' efforts to
optimize revenue opportunities. During beta testing, Upgrade IQ
demonstrated the ability to deliver up to 20% uplift in incremental
upgrade revenue by filling empty seats in premium cabins.
In addition to leveraging AI capabilities from Google, Sabre
integrated with Hopper's platform to create a frictionless and
streamlined customer experience. The new Sabre solution
incorporates Hopper's advanced bidding platform which facilitates
the bidding process and enables airlines to communicate with
travelers in multiple languages and in-real time.
"Sabre's latest AI solution is a testament to the power of
strategic partnerships in driving innovation and speed-to-market.
By collaborating with Google and Hopper on some of the core
technical capabilities, we have delivered a modern retailing
solution to help airlines better manage seat upgrades and create
differentiated customer experiences," said Garry Wiseman, Chief Product Officer, Sabre
Travel Solutions. "We are thrilled with the positive response we're
receiving from airline customers who clearly understand how our
Retail Intelligence solutions like Upgrade IQ can help drive
increased revenue along with a better experience for
travelers."
Upgrade IQ streamlines the management of seat upgrades for
airlines with an intuitive and automated interface that can
automatically accept traveler bids, change the flight itinerary
cabins, re-issue and revalidate the tickets, process payments and
send receipts and confirmation information to the traveler. It also
supports instant upgrades, where the traveler chooses to pay full
price for a guaranteed upgrade.
The latest solution in Sabre's Retail Intelligence suite,
Upgrade IQ complements the company's existing airline retailing
solutions including Air Price IQ™ and Sabre Ancillary IQ™. Built by
Sabre utilizing Google's state-of-the art artificial intelligence
capabilities and Sabre Travel AI™, Retail Intelligence is a suite
of scalable solutions that use real-time industry insights and
advanced machine-learning models to increase revenue opportunities
by moving from static pricing rules to targeted real-time
offers.
About Sabre Corporation
Sabre Corporation is a
leading software and technology company that powers the global
travel industry, serving a wide range of travel companies including
airlines, hoteliers, travel agencies and other
suppliers. The company provides retailing, distribution and
fulfilment solutions that help its customers operate more
efficiently, drive revenue and offer personalized traveler
experiences. Through its leading travel marketplace, Sabre connects
travel suppliers with buyers from around the globe. Sabre's
technology platform manages more than $260B worth of global travel spend annually.
Headquartered in Southlake, Texas, USA, Sabre serves customers in more
than 160 countries around the world. For more information
visit www.sabre.com.
About Hopper
Hopper is a global travel platform
which powers Hopper's mobile app and B2B partners' direct channels.
Hopper uses data to bring transparency, optionality
and cost-savings to travelers globally. The company has also
developed several unique fintech solutions that
address everything from pricing volatility to trip disruptions. The
Hopper platform serves hundreds of millions of travelers and
continues to capture market share around the world. Through its B2B
business, Hopper supercharges its partners' direct channels with
its travel agency, fintech, and e-commerce offerings.
To find out more about Hopper, visit
Hopper.com.
SABR-F
Sabre Contacts:
Media
Kristin
Hays
Kristin.hays@sabre.com
Heidi Castle
heidi.castle@sabre.com
Investors
Brian
Roberts
sabre.investorrelations@sabre.com
Hopper media contact:
media@hopper.com
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SOURCE Sabre Corporation