Zoran Introduces Optimized Interactive IP Set-Top Products for Service Operators
14 Giugno 2011 - 3:15PM
Marketwired
Zoran Corporation (NASDAQ: ZRAN), a leader in SoC
(system-on-a-chip) solutions for the set-top, DTV and multimedia
device markets, is demonstrating a new platform optimized for high
definition interactive IP set-top box systems at the National Cable
& Telecommunications Association (NCTA) Show.
Cost-efficient IP client set-top boxes
Zoran is introducing the SupraXD® 288 SoC
platform, a product that enables operators to move away from high
cost set-top boxes and migrate to more cost-efficient IP client
home media gateway architectures. Based on a cutting-edge 40nm
process, the SupraXD® 288 processor
integrates all the necessary capabilities to deliver an excellent
viewing experience including a powerful CPU, 3D graphics, and
low-cost memory footprint in a low-cost IP client set-top box.
"The emergence of the IP Client set-top products, means that
MSOs are able to break away from using expensive set tops that
typically include costly hard disks and cable cards," said Anthony
Simon, VP of Marketing for Zoran's set-top box business. "Making
use of Zoran's consumer electronics expertise, the
SupraXD® 288 SoC is optimized for all aspects
of an IP Client set-top system."
In addition, the SupraXD® 288 solution
employs relevant security technology including conditional access,
DRMs, as well as DTCP-IP. The SoC also integrates multiple
communications interfaces that will enable cost-effective
connections to WiFi and MoCA as well as other home networking
systems.
Moving to mainstream markets "Many MSOs
are working to add support for their full customer experience to a
range of devices beyond the set-top box, including TVs, Blu-ray
players, and game consoles," said Stephen Froehlich at IMS
Research. "With its proven success in low-cost set-top box designs,
Zoran should be well-positioned for success in this
rapidly-emerging market." IMS Research is forecasting that North
American thin IP client STB volumes will grow to 21 million units
by 2014.
According to the industry publication Heavy Reading, 46% of MSOs
expect IP-based set-top boxes to become a mainstream cable product
by 2012, with 75% expecting mainstream by 2013. In addition, on a
worldwide basis, 40% of cable operators plan to implement IPTV
services by 2012.
"TV Everywhere" Another benefit of the
SupraXD® 288 SoC for operators is that it
shares the same architecture as Zoran's digital TV solutions. With
this approach, Zoran has streamlined its ability to provide IPTV
capabilities across connected DTVs and set-top boxes. Zoran already
has invested in its "TV Everywhere" software portfolio that
includes support for Linux and Android operating systems, as well
as all the popular IP video and audio streaming applications.
At NCTA, Zoran will be demonstrating its IP client systems
together with its partner Entropic Communications, implementing the
world's first MoCA 2.0 IP client home networking systems.
About Zoran Corporation Zoran Corporation,
based in Sunnyvale, California, is a leading provider of digital
solutions in the digital entertainment and digital imaging markets.
With two decades of expertise developing and delivering digital
signal processing technologies, Zoran has pioneered
high-performance digital audio and video, imaging applications and
Connect Share Entertain technologies for the digital home. Zoran's
proficiency in integration delivers major benefits for OEM
customers, including greater capabilities within each product
generation, reduced system costs, and shorter time to market.
Zoran-based DTV, set-top box, broadband receiver (silicon tuners),
digital camera, and multifunction printer products have received
recognition for excellence and are now in hundreds of millions of
homes and offices worldwide. With headquarters in the U.S. and
operations in China, France, Germany, India, Israel, Japan, Korea,
Taiwan, and the U.K., Zoran may be contacted on the World Wide Web
at www.zoran.com or at 408-523-6500.
Zoran, the Zoran logo, and SupraXD are trademarks and/or
registered trademarks of Zoran Corporation and/or its subsidiaries
in the United States and/or other countries. All other names and
brands may be claimed as property of others.
Contact Information Betty Watkins Zoran Corporation 408-523-4373
Email Contact
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