Shaun T, known for cardio-focused fitness
programs and BODi megahits such as “FOCUS T25,” “Hip Hop Abs,”
“INSANITY,” “CIZE” and “LET’S GET UP!” teams up with BODi for his
first-ever complete weightlifting program
The Beachbody Company, Inc. (NYSE: BODY) (“BODi” or the
“Company”), a leading subscription health and fitness company,
announced today the debut of a comprehensive weightlifting program
from Super Trainer Shaun T, called “DIG DEEPER.” The program is now
available for purchase at DigDeeperFitnessProgram.com, and the free
Sample Workout is available at BODiPreviews.com.
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the full release here:
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Super Trainer Shaun T Brings New 12-Week
Weightlifting Program to BODi; Launches “DIG DEEPER,” to Achieve
Incredible Body Recomposition Transformation (Photo: Business
Wire)
WHAT IS ‘DIG DEEPER’
Shaun T has a legacy of high-intensity cardio training but
changed his body and his mindset when he challenged himself with
weightlifting to rehabilitate a shoulder injury in 2022. The
visible results were stunning. But how he felt was so
life-changing, he decided to share his step-by-step process in a
new 12-week program - for everybody who wants to achieve strength,
weight loss, muscle definition, and total control of their own
well-being. He developed DIG DEEPER, the ultimate lifting program
featuring low-impact moves and intensive strength training, with
one day a week of (optional) moderate cardio – all aimed to achieve
an incredible body recomposition.
Body composition is the ratio of lean muscle to fat. With DIG
DEEPER and body recomposition, you’ll gain muscle and lose fat
simultaneously, leading to a leaner, stronger, healthier and more
powerful body. Through DIG DEEPER, participants will work on
building strength by methodically targeting muscle groups for high
efficiency results.
PROGRAM DETAILS
Shaun T will take participants through three (3) four-week
Collections of workouts, using a variety of proven lifting
techniques that Shaun used in his own training to achieve his
transformation and prepare for his first-ever bodybuilding
competition. No matter their goal, users will challenge themselves
and build strength by choosing heavier weights, gradually bumping
up intensity, and targeting every muscle group to help reach peak
physical and mental strength. Workouts are five to six days a week,
30-50 minutes a day, with one day of low-impact steady state
cardio. Additionally, Shaun T will train users in proper form,
teaching how muscles are impacted and connected to each move to get
mind blowing results.
The Collections are named: “Dynamic Circuits,” “Sculpt &
Define” and “The Build.” There is also a “No Excuses” Collection of
under-25-minute workouts for participants to use if they are short
on time. Participants can choose to follow the recommended
‘ultimate body recomposition’ 12-week calendar or use the
Collections independently. With low-impact cardio and a focus on
strength-training, users can reshape their bodies in a way
high-impact cardio and HIIT cannot – all while allowing days for
moderate activity and rest.
COMMENTARY FROM LEADERSHIP
“When we saw the change in Shaun’s physique, we knew we had to
package his system for his fans,” said Carl Daikeler, Co-founder
and CEO of BODi. “And when we saw the wild transformations our test
group achieved in 12 weeks, we knew we had lightning in a bottle.
In the tradition of P90X, INSANITY, Body Beast and LIIFT4, DIG
DEEPER is going to be an absolute blockbuster.”
“DIG DEEPER is the first time I’ve built a program based on my
own personal transformation,” said Shaun T. “After struggling
through shoulder surgery, my physical therapy inspired me to learn
more about how my body works and how to make it stronger to get the
results I needed. With DIG DEEPER, I am not just teaching you what
I’ve learned, but lifting with you. This program is my “Shaun T
2.0” program, my new plan to increase muscle mass, improve my
mobility, balance my physique and lower my body fat – all of which
you can experience too. Over DIG DEEPER’s 12-week program, your
focus and commitment will change the way you look and change the
way you feel. You will want to return to these workouts again and
again to keep pushing your limits and achieve greatness.”
PURCHASE DETAILS
DIG DEEPER is available for purchase now at
DigDeeperFitnessProgram.com with a BODi or BOD membership. With a
subscription to the BODi digital platform, members gain access to
over 120 structured fitness, nutrition, and positive mindset
programs from Super Trainers Shaun T, Autumn Calabrese, Joel
Freeman, Megan Davies and more.
For more updates, follow along on social media @BODi,
@BODiStories and with #WeAreBODi.
About BODi and The Beachbody Company, Inc.
Originally known as Beachbody, BODi has been innovating
structured step-by-step home fitness and nutrition programs for 25
years such as P90X, Insanity, and 21-Day Fix, plus the first
premium superfood nutrition supplement, Shakeology. Since its
inception in 1999 BODi has helped over 30 million customers pursue
extraordinary life-changing results. The BODi community represents
millions of people helping each other stay accountable to goals of
healthy weight loss, improved strength and energy, and resilient
mental and physical well-being. For more information, please visit
TheBeachbodyCompany.com.
Forward Looking Statements
This press release contains "forward-looking" statements
pursuant to the safe harbor provisions of the Securities Litigation
Reform Act of 1995, which are statements other than historical fact
or in the future tense. These statements include but are not
limited to, statements regarding our business strategy, our plans,
and our objectives and future operations. Forward-looking
statements are based upon various estimates and assumptions, as
well as information known to us as of the date hereof and are
subject to risks and uncertainties. Accordingly, actual results
could differ materially due to a variety of factors. You can
identify these statements by the use of terminology such as
"believe", "plans", "expect", "will", "should," "could",
"estimate", "anticipate," "upon" or similar forward-looking terms.
You should not rely on these forward-looking statements as they
involve risks and uncertainties that may cause actual results to
vary materially from the forward-looking statements.
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