TROY,
Mich., May 5, 2022 /PRNewswire/ -- Flagstar Bank
today announced it has hired Mark
Herron as chief brand officer for the company. His
responsibilities at Flagstar include marketing strategies, sales,
branding, technology transformation, data analytics, marketing
automation and change management. Additionally, he has oversight of
client experience and internal communications.
"We're fortunate to have someone of Mark's breadth and depth of
experience take the lead in developing an integrated brand strategy
and creating innovative solutions and smart products for our
customers," said Reginald Davis,
president of Banking for Flagstar. "We look for good things to come
with Mark leading us through the digital revolution that is
transforming today's financial landscape. He's the right person at
the right time."
Herron brings to Flagstar over 25 years of success in leading
organizations to improved performance through client satisfaction,
strategic alliances and product and operational innovation. He most
recently served as executive vice president and chief marketing
officer for People's United Bank in Bridgeport, Conn., where he was responsible
for marketing and digital initiatives and supported all commercial,
retail and wealth lines of business. Previously, he held various
senior positions in marketing and sales for BB&T in
Winston-Salem, N.C. He also served
as president and chief executive officer of RBW Marketing in
Raleigh, N.C.
About Flagstar
Flagstar Bancorp, Inc. (NYSE: FBC) is a $23.2 billion savings and loan holding company
headquartered in Troy, Mich.
Flagstar Bank, FSB, provides commercial, small business, and
consumer banking services through 158 branches in Michigan, Indiana, California, Wisconsin and Ohio. It also provides home loans through a
wholesale network of brokers and correspondents in all 50 states,
as well as 82 retail locations in 28 states. Flagstar is a leading
national originator and servicer of mortgage and other consumer
loans, handling payments and record keeping for $300 billion of loans representing almost 1.3
million borrowers. For more information, please visit
flagstar.com.
For more information contact:
Susan Bergesen
Flagstar Bank
(248) 312-6237
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SOURCE Flagstar Bancorp, Inc.