Ford India Sells 13,297 Vehicles in April, Up 83 Percent
01 Maggio 2014 - 9:32PM
Business Wire
- Ford India April domestic wholesales
reach 6,651 vehicles, up 66 percent
- Export momentum continued to be strong
in April, with 6,646 vehicles, up from 3,267 units last year
- 2014 Ford Endeavour launched with
bolder, muscular looks and refreshed interiors
Ford India recorded an 83 percent increase in sales in April,
selling 13,297 vehicles in combined domestic wholesales and
exports, compared to 7,270 units sold in the corresponding period
last year.
Domestic sales stood at 6,651 vehicles in April, up 66 percent
from 4,003 vehicles; while the company exported 6,646 vehicles,
against 3,267 units in the corresponding period last year.
“Despite ongoing business challenges faced by the Indian
automotive industry, Ford India sales have held steady in April,”
said Vinay Piparsania, Executive Director of Marketing, Sales and
Service at Ford India. “In the run up to the formation of the next
Government, we remain cautious and watchful in anticipation of
progressive policy interventions to energize the Indian automotive
sector.”
April also witnessed the introduction of the 2014 Ford
Endeavour, the latest edition of the true-blue, all-terrain SUV
featuring dynamic new styling and adrenaline-pumping features,
which will start at Rs. 19,83,898*.
Highlighting Ford’s commitment to satisfying customers through
continuous improvement, the 2014 Ford Endeavour sports a bolder
look, including refreshed interiors and a stylish new front grille,
bumper and sleek headlamps. The new 2014 Ford Endeavour accentuates
its premium appeal while retaining its proven off-roading
capabilities.
“Ford Endeavour is a trusted nameplate and holds a special place
in Ford India’s product portfolio. It has remained a vehicle of
choice for customers who desire a dependable, muscular, rugged yet
comfortable and safe SUV,” said Piparsania.
*Editor’s note: Price is Ex Showroom Delhi.
About Ford in India
Established in 1995, Ford India is a wholly owned subsidiary of
Ford Motor Company, a global automotive industry leader. Ford India
manufactures and distributes automobiles and engines made at its
modern integrated manufacturing facilities at Maraimalai Nagar,
near Chennai. The company’s models include the Figo, Fiesta,
Classic, Endeavour, and the most recently launched EcoSport.
Ford’s operations in the country also include Global Business
Services with offices in Chennai, Coimbatore and Gurgaon that
provides support to nearly every Ford location around the world in
the areas of IT, Engineering, Finance and Accounting, Automotive
Financing, Marketing Sales and Service, Analytics, and Purchasing.
Ford’s businesses in India employ 11,500 hard-working, dedicated
men and women.
For more information, visit www.india.ford.com.
For news releases, related materials and
high-resolution photos and video, visit http://media.ford.com/ind,
www.flickr.com/fordapa, or www.youtube.com/fordapa.
Follow at www.facebook.com/fordindia or
www.twitter.com/fordindia
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