KDE 4Kids Entertainment Common Stock

The Georgia Mountains, often referred to as the unofficial birthplace and training ground for top competitors in the first NASCAR races in the late '40s, are also the home of the adoptable, world-famous Cabbage Patch Kids� and their creator, Original Appalachian Artworks. The organizations behind the #1 Spectator Sport in the U.S. and America's top selling nurturing doll have joined forces with leading toymaker JAKKS Pacific to produce NASCAR 'Kids(TM), a crop of distinctly designed Cabbage Patch Kids in likenesses celebrating NASCAR's top drivers.

The first NASCAR 'Kid to speed to the checkered flag will be Dale Earnhardt Jr. NASCAR's most popular driver is scheduled to debut his 'Kid counterpart on QVC Friday, May 22 during QVC's For Race Fans Only� broadcast at 8 PM (ET). The next NASCAR 'Kid to hit the road will be NASCAR legend Jeff Gordon, who is scheduled to make his appearance in Fall '09.

NASCAR 'Kids, will have the signature birthmark of Xavier Roberts and an authentic birth certificate showing the driver's actual birth date. The Adoption Fee (SRP) is $45.12.

All NASCAR 'Kids will be produced and distributed by Cabbage Patch Kids master toy licensee JAKKS Pacific. 4Kids Entertainment represents the Cabbage Patch Kids brand as licensing agent for OAA.

Dale Earnhardt Jr., born Oct. 10, 1974, in Kannapolis, North Carolina, is a third-generation NASCAR driver, following his legendary father and grandfather. The 2009 season is Dale Jr.'s 10th in NASCAR Sprint Cup Series competition. He has 18 NASCAR Sprint Cup Series victories, including the 2004 Daytona 500 and eight Coors Light pole position awards. Dale Jr. drives for Hendrick Motorsports in the #88 AMP Energy(TM)/National Guard(TM) Chevrolet. As a race team owner of a NASCAR Nationwide Series team and businessman, Dale Jr. understands the meaning of dedication, perseverance and hard work.

Jeff Gordon, born Aug. 4, 1971, in Vallejo, California, is a four-time NASCAR Cup series Champion, three-time Daytona 500 winner, four-time Brickyard 400 winner, three-time champion of the NASCAR Sprint All-Star challenge, fourth on the all-time Coors Light pole award winner's list and sixth on the all-time NASCAR Sprint Cup Series win list. Jeff started racing at the age of five, moving to quarter midgets, sprint cars, and then on to stock cars. Gordon drives the No. 24 Dupont Chevrolet. Jeff Gordon has combined much determination, hard work and decades of experience to achieve an unparalleled roster of victories.

About Original Appalachian Artworks

Original Appalachian Artworks, Inc. (OAA), founded in 1978 by Cabbage Patch Kids� creator Xavier Roberts, is a privately held corporation located in Cleveland, Georgia. Owners of the world famous Cabbage Patch Kids brand and home to BabyLand General� Hospital, one of Georgia's top tourist attractions, OAA also manages a wide range of other projects while continuing to deliver hand-stitched one-of-a-kind, soft-sculpture Cabbage Patch Kids. A new "home place" is being built for the 'Kids(TM) waiting to be adopted. Slated to open in 2009, BabyLand will be able to accommodate a reunion for "Adoptive Parents" and their families. For more information visit www.Cabbagepatchkids.com.

About NASCAR

The National Association for Stock Car Auto Racing, Inc. (NASCAR), celebrating 60 years in 2008, is the sanctioning body for one of North America's premier sports.

NASCAR is the No. 1 spectator sport -- holding 17 of the top 20 highest-attended sporting events in the U.S., and is the No. 2-rated regular season sport on television. NASCAR races are broadcast in more than 150 countries and in more than 30 languages. NASCAR fans are the most brand-loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR (CHANGE "CRAFTSMAN" TO Camping World Truck Series), four regional series, and one local grassroots series, as well as two international series.

About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ: LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 166 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With subsidiaries in the United Kingdom, Germany and Japan, West Chester, Pa.-based QVC has shipped more than a billion packages in its 22-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

About JAKKS Pacific

JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer and marketer of toys and consumer products, with a wide range of products that feature some of the most popular children's toy licenses in the world. JAKKS' diverse portfolio includes Action Figures, Art Activity Kits, Stationery, Writing Instruments, Performance Kites, Water Toys, Sports Activity Toys, Vehicles, Infant/Pre-School, Plush, Construction Toys, Electronics, Dolls, Dress-Up, Role Play, and Pet Toys and Accessories, sold under various proprietary brands including JAKKS Pacific�, Child Guidance�, Color Workshop�, Creative Designs International(TM), Disguise(TM), EyeClops�, Flying Colors�, Funnoodle�, Girl Gourmet(TM), Go Fly a Kite�, JAKKS Pets(TM), Kids Only�, Pentech�, Play Along�, Plug It In & Play TV Games(TM), Road Champs� and Tollytots�. JAKKS is an award-winning licensee of several hundred nationally and internationally known trademarks including Cabbage Patch Kids, Disney, Graco�, Nickelodeon, Ultimate Fighting Championship, Warner Bros., World Wrestling Entertainment. JAKKS and THQ Inc. participate in a joint venture that has worldwide rights to publish and market World Wrestling Entertainment video games. For further information, visit www.jakks.com.

About 4Kids Entertainment

With U.S. headquarters in New York City, regional offices for its trading card business in San Diego, California and international offices in London, 4Kids Entertainment, Inc. (NYSE: KDE) is a global organization devoted to the creation, development, production, broadcasting, distribution, licensing and manufacturing of children's entertainment products.

Through its wholly owned subsidiaries, 4Kids produces animated television series and films, distributes 4Kids' produced or licensed animated television series for the domestic and international television and home video markets, licenses merchandising rights worldwide to 4Kids' owned or represented properties, and operates Web sites to support 4Kids' owned or represented properties. Through its majority owned trading card company and Website company, 4Kids produces and markets collectible trading card games. Additionally, the Company programs and sells the national advertising time in "TheCW4Kids," a five-hour Saturday morning children's TV block on The CW Television Network.

Additional information is available on the www.4kidsentertainment.com corporate web site and at the www.4kids.tv game station site.

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Contacts: Margaret McLean OAA Margaret.mclean@cabbagepatchkids.com (706) 865-2171 Ext. 241 Barry Stagg/Derek Musso 4Kids Entertainment bstagg@4kidsent.com dmusso@4kidsent.com (646) 822-4257/4263 Anne-Marie Feliciano JAKKS Pacific anne-marief@jakks.net (310) 455-6245