Accion, NYSE Euronext, and Yelp Bring The Big StartUp National Tour to Miami
05 Ottobre 2012 - 3:47PM
Business Wire
On Thursday, October 11, the New York Stock Exchange (NYSE:
NYX), Accion and Yelp will bring the NYSE Big StartUp “Small
Business Connections: Marketing Meets Microfinancing” nationwide
workshop tour to Miami. The event will provide local small business
owners with two resources vital to growing any business: social
media marketing know-how and access to capital. Miami marks the
ninth stop on the Small Business Connections Tour.
Yelp and Accion staff will be present throughout the workshop to
answer questions and offer personalized consultations to
participants. Yelp’s Manager of Local Business Outreach, Darnell
Holloway, will discuss how entrepreneurs can work with major social
media platforms to engage customers online and navigate online
reviews. “We’ve touched over 300 business owners in 6 cities across
the US and have been very impressed with the level of engagement
we’ve seen from entrepreneurs eager to learn how they can navigate
the sometimes overwhelming world of social media,” said
Holloway.
Loan Consultant, Marcia Maia, of small business lender Accion,
which has provided over 2000 microloans in the Miami area since
1993, will explain how to access capital, training and finance
marketing costs with an Accion small business loan. Accion client
Alexander Smith of Swoop Miami will speak about how his $4,000
microloan to upgrade his website and call system helped impact his
business. Noticing the lack of parking spots in South Beach, Smith
launched a unique taxi service in 2009 that is free of charge and
transports customers to local destinations. “We’ve been successful
because of a combination of social media and word-of-mouth,” said
Smith. “The Small Business Connections event is a great opportunity
for local small business owners to get direct feedback from well
established companies like Yelp.”
“Small Business Connections” is the first small business event
tour from the NYSE Big StartUp, a nationwide job creation and
business growth initiative that connects small businesses with
established corporations, such as Yelp. Launched in March 2012, the
NYSE Big StartUp program also integrates the Accion-NYSE Job Growth
Fund. This program was started with a $1.5 million commitment by
NYSE Euronext, which will provide small businesses and startups
with the capital and support they need to grow.
The Small Business Connections tour has proven to be a
high-impact resource for local small business owners. Based on data
gathered from the tour’s previous events, attendees reported
learning an average of three new marketing techniques and meeting
an average of three other entrepreneurs who could help them expand
through new channels.
Event Details
La Licuadora Restaurant47 NE 2nd AvenueOctober 11,
6:00PM-8:00PMRegistration: http://yelpmiami.eventbrite.com/
About Yelp
Yelp (NYSE: YELP) connects people with great local businesses.
Yelp was founded in San Francisco in July 2004. Since then, Yelp
communities have taken root in major metros across the US, Canada,
UK, Ireland, France, Germany, Austria, The Netherlands, Spain,
Italy, Switzerland, Belgium, Australia, Sweden, Denmark, Norway,
Finland, Singapore and Poland. Yelp had a monthly average of 78
million unique visitors in Q2 2012 (source: Google Analytics). By
the end of Q2 2012, Yelpers had written more than 30 million rich,
local reviews, making Yelp the leading local guide for real
word-of-mouth on everything from boutiques and mechanics to
restaurants and dentists. Yelp's mobile application was used
on 7.2 million unique mobile devices on a monthly average basis
during Q2 2012. For more information, please visit
http://www.yelp.com/ or send an email to press@yelp.com.
About Accion
As the largest and only nationwide micro- and small business
lending network in the United States, Accion connects small
business owners with the accessible financing and advice it takes
to create or grow healthy businesses. Accion serving the East Coast
and Online lends in Miami and offers business loans between $500
and $50,000 along with training, networking and other support
services to hardworking entrepreneurs. Historically, Accion serving
the East Coast and Online has lent over $132 million.
Since 1991, the five members of Accion’s U.S. Network have
collectively made over 44,000 loans, totaling over $320 million.
Additionally, over 400,000 business owners across the nation have
turned to Accion for financial and business advice via workshops,
online tools, and one-on-one consultations. Globally, Accion
(www.accion.org) is a pioneer in microfinance, reaching millions of
individuals through its international network of partners. For more
information on Accion in Miami, please visit www.accionusa.org or
call 646-535-2254.
About NYSE Euronext
NYSE Euronext (NYX) is a leading global operator of financial
markets and provider of innovative trading technologies. The
company's exchanges in Europe and the United States trade equities,
futures, options, fixed-income and exchange-traded products. With
approximately 8,000 listed issues (excluding European Structured
Products), NYSE Euronext's equities markets - the New York Stock
Exchange, NYSE Euronext, NYSE MKT, NYSE Alternext and NYSE Arca -
represent one-third of the world’s equities trading, the most
liquidity of any global exchange group. NYSE Euronext also operates
NYSE Liffe, one of the leading European derivatives businesses and
the world's second-largest derivatives business by value of
trading. The company offers comprehensive commercial technology,
connectivity and market data products and services through NYSE
Technologies. NYSE Euronext is in the S&P 500 index. For more
information, please visit: http://www.nyx.com.
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