--Deal shifts calculation, distribution of index values to NYSE

--Alliance underscores importance of stock indexes to exchanges

--Russell tie-up comes as NYSE Technologies unit has struggled to grow

(Adds details on agreement, background throughout.)

 
   By Jacob Bunge and Ben Fox Rubin 
 

Russell Investments and NYSE Euronext (NYX) signed a deal Tuesday that will see the exchange company take over broadcasting of Russell stock-index data, while exploring other joint ventures.

The deal will shift the systems calculating valuations for the Russell 2000 index of small-cap stocks to the Big Board parent's New Jersey data center. It also includes a commitment to developing new options contracts around the Russell indexes, according to a statement from the companies.

The agreement underscores the growing importance of stock indexes to exchanges, which have sought to partner with or buy index providers in recent years. Exchanges have looked to build lucrative franchises in trading derivatives linked to stock benchmarks and tap revenue from a growing roster of tradable funds tied to indexes.

Winning the Russell business provides a boost to NYSE Euronext's technology-services division, which struggled to grow in 2012 as banks and brokers trimmed spending. Big Board executives in November were forced to abandon their goal of generating $1 billion in annual technology-related revenue by 2015.

The Russell alliance comes after NYSE Euronext agreed last month to be taken over by fellow exchange operator IntercontinentalExchange Inc. (ICE) in a roughly $8.2 billion cash-and-stock deal. ICE already maintains exclusive rights to trade futures linked to the Russell 2000 index, a contract it won from larger rival CME Group Inc. (CME) in 2007.

NYSE Euronext's U.S. futures platform maintains a separate agreement to trade futures linked to indexes compiled by MSCI Inc. (MSCI). Trading in small-sized MSCI-linked contracts on NYSE Euronext's platform reached a record-high average of 20,000 contracts a day, a 67% increase over 2011, the exchange reported this month.

Securing the Russell business marks a win for NYSE Euronext over archrival Nasdaq OMX, which previously had distributed data for the indexes. Representatives for Nasdaq OMX had no immediate comment.

Shares in NYSE Euronext were 0.8% lower at $32.49 in early trading.

Write to Ben Fox Rubin at ben.rubin@dowjones.com

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