PC Panasonic Corp.

The NFL’s Kansas City Chiefs are off to a memorable start in the team’s newly-renovated Arrowhead Stadium. Also new this season is three Panasonic AJ-HPX3000 native 1080p P2 HD camcorders that have been added to the production department’s equipment roster.

The P2 HD camcorders have been immediately deployed to shoot “Hy-Vee Chiefs Insider,” a 30-minute magazine-style television show that is seen each week during the season on 10 Midwest stations, including CBS affiliate KCTV 5 in Kansas City, MO. The HPX3000s are also used to shoot video material for the team web site, www.kcchiefs.com.

Rob Alberino, Chiefs’ Vice President of Media and Marketing, drove the purchase of the HPX3000s, which he’d worked with extensively in his previous stint as Vice President of Broadcasting for the Philadelphia Eagles’ award-winning Eagles Television Network.

“I’d been so comfortable working with the P2 HD camcorders and knew from experience what we could accomplish with the P2 workflow,” Alberino said. “I arrived in Kansas City with a Panasonic mindset, and it was easy to persuade my colleagues that the HPX3000 represented the highest standards among HD cameras. It produces an outrageously beautiful image, and P2 HD is a flexible, strong platform.”

“We have five videographers working with the three camcorders and handling a heavy shoot load of player and coach interviews, and documentary-style features about the players on and off the field,” he continued. “There was a negligible learning curve, and the guys were able to operate and have a great comfort level with the HPX3000 immediately.”

“On the road, we appreciate the flexibility to log our footage on the team charter, snap the media into our computer, and have material categorized or selected by the time the plane touches down,” Alberino noted. “P2 is already a big part of growing the web site; the format allows us to move quickly to produce topical, polished news-style features.”

“Shooting in AVC-Intra 100 is the HPX3000’s most compelling feature,” he added. “The codec is gorgeous.”

The Chiefs shoot material in 1080/60i, and edit on eight Final Cut Pro work stations that feed a central server.

“We’re planning a second television show for next season, and are constantly expanding video web content,” said Alberino. “Our confidence in the P2 workflow and its versatility is setting us up for success in the future.”

For more information about the Kansas City Chiefs, visit www.kcchiefs.com.

About the AJ-HPX3000

With three 2/3” high-density 2.2-megapixel CCDs, the HPX3000 captures cinema-quality images in full-raster 1920 x 1080 resolution with 4:2:2 10-bit sampling, utilizing the powerful, new AVC-Intra codec. The HPX3000 offers intuitive film camera-like operation with advanced gamma settings, including Film-Rec mode (made popular by the VariCam). Designed for episodic television, filmmaking and commercial production where mastering quality is essential, the HPX3000 records in industry-standard DVCPRO HD at 1080 in 24p, 25p, 30p, 50i and 60i, and in AVC-Intra. AVC-Intra, the industry’s most advanced compression technology, provides high-quality 10-bit intra-frame encoding utilizing the Hi-10 and Hi-422 profiles of H.264 in two modes: AVC-Intra 100 for full-raster mastering video quality and AVC-Intra 50 Mbps for DVCPRO HD quality at half the bit rate, thereby doubling the record time on a P2 card. For added flexibility, the HPX3000 can also produce standard definition recordings in DVCPRO50, and is 60/50-Hz switchable for worldwide use. For more information on the HPX3000, visit www.panasonic.com/P2HD.

About Panasonic Solutions Company

Panasonic Solutions Company empowers people whose jobs depend on reliable technology. The company delivers collaboration, information-sharing and decision-support solutions for customers in government, healthcare, education and a wide variety of commercial enterprises. Products and services within the company’s portfolio include Panasonic Toughbook® mobile computing solutions, projectors, professional displays (including both plasma and LCD), and HD and 3D video acquisition and production solutions. As a result of its commitment to R&D, manufacturing and quality control, Panasonic is known for the reliability and longevity of its products. Panasonic Solutions Company is a Division of Panasonic Corporation of North America, which is the principal North American subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic Solutions Company’s full line of products can be obtained by calling 877-803-8492 or at www.panasonic.com/broadcast.

Grafico Azioni Panasonic (NYSE:PC)
Storico
Da Giu 2024 a Lug 2024

Grafico Azioni Panasonic (NYSE:PC)
Storico
Da Lug 2023 a Lug 2024