With the inaugural Style Collective, Marshalls
continues to give consumers access to high-quality pieces at
amazing prices while offering expert insights, styling inspiration,
and their top fashion trends of the season
FRAMINGHAM, Mass., April 25,
2024 /PRNewswire/ -- Marshalls (NYSE: TJX) today
announced the launch of its inaugural team of style
experts: Marshalls Good Stuff Style Collective.
As some of the industry's top stylists to the
stars, Zerina
Akers, Enrique
Melendez and Molly
Dickson, embark on this partnership to share
their fashion expertise and styling advice for shoppers everywhere.
Featured in Marshalls Spring/Summer '24 trend report, The
Edit by Marshalls, the Style Collective is all about
highlighting quality, on-trend fashion at every price point and
providing a peek behind the curtain on how Marshalls hustles
to get the good stuff™ in its over one thousand
stores nationwide.
Experience the full interactive Multichannel News Release
here:
https://www.multivu.com/players/English/9257351-marshalls-launches-good-stuff-style-collective/
The launch of the Style Collective comes at a time when 80% of
people feel it's hard to find high-quality fashion items on a tight
budget, according to a recent survey*, but Marshalls serves as a
solution by providing access to quality finds at a great value.
Armed with insights directly from Marshalls buyers about their
buying process and innate ability to deliver high-quality and
on-trend brands and designer names at amazing prices, the Style
Collective have helped curate The Edit Shop on
Marshalls.com. Much like the brand's iconic shops like The
Designer Shop, and Made in Italy, The Edit Shop is a simplified shopping
tool to help shoppers score what's trending seasonally across
fashion and beauty.
"We are always looking to give our consumers access to what they
want when they need it most – whether it be great quality fashion
for any budget, style inspiration, or the inside scoop on shopping
our stores like a pro, plus so much more," says Sonya Cosentini, Vice President, Brand
Marketing, Marshalls. "Enrique, Molly and Zerina are some of the
most in-demand and talented fashion stylists in Hollywood, and we are so excited to partner
with them to bring their invaluable styling advice to Marshalls
customers."
Shot by renowned photographer/director Emily Soto, and penned by InStyle Fashion
Director Kevin Huynh, the Style
Collective cover story in The Edit by Marshalls showcases
how Marshalls has always been a reliable fashion resource
throughout their styling careers.
"My mother worked multiple jobs just to keep us afloat and make
sure that I had everything, but also that I wasn't counted out
because of what I did and didn't have access to," shared
Enrique Melendez, "and by shopping
at Marshalls, I was able to have access to brands or premium
products that I would see on either television, music videos, or
fashion magazines."
For Molly Dickson, the
partnership is a way to let her followers in on her best-kept
shopping secrets. "When I moved to New
York as a fashion assistant, I would shop at Marshalls, and
now, I still find myself shopping at Marshalls. Where else can I
get a luxury handbag and a good pair of jeans that are up to my
standards in quality with amazing prices?"
As for Zerina Akers, "It's really
fun to be able to partner with Marshalls. Fashion has been gatekept
for so long, and it's shifting into a way where it's really in the
hands of the consumer now." She continues, "I think the Marshalls
shopper is hardworking. They appreciate good quality, they
appreciate affordability, and they don't want to sacrifice that
quality for affordability."
For fashion tips, style inspiration, and more from Marshalls
Good Stuff Style Collective, visit Marshalls on Instagram and
TikTok at @Marshalls. Visit The Edit Shop online and
locate your nearest Marshalls store here for
all the good stuff™.
*Marshalls commissioned a survey of 1,000 individuals across
the United States about their
shopping habits and how they're finding deals and quality.
About Marshalls:
Marshalls is one of the nation's leading off-price family retailers
with over 1,100 stores spanning 48 states, D.C., and Puerto Rico. Since opening its first store
more than 40 years ago, the Marshalls name has become synonymous
with off-price shopping. Marshalls shoppers can find an amazing
selection of high-quality, on-trend, brand name and designer
merchandise for women, beauty, accessories, footwear, men, kids,
and home merchandise - all at amazing prices.
About Molly Dickson:
Molly is a Celebrity Stylist to Hollywood's It Girls. Recognized as one of The
Hollywood Reporter's 'Top 25 Most Powerful Stylists' in 2023 &
2024, Molly is a powerhouse in the fashion industry. With a
contemporary mix of high fashion and casual-cool streetwear, her
styling makes her clients look effortlessly chic. From fashion week
to movie premieres to award shows and more, Molly's styling
empowers women to look and feel their best.
About Zerina Akers:
Zerina is an Emmy Award Winning Costume Designer, Celebrity
Stylist, Entrepreneur and Philanthropist. Zerina is known for her
fearless mixing of high-end and economical brands to achieve the
perfect look. Zerina is inspired by experimenting with 70s disco,
nature, and history. Recognized as one of The Hollywood Reporter's
'Top 25 Most Powerful Stylists' and 'Stylist of the Year' by
Essence in recent years, Zerina's known for her bold and
cutting-edge styling in Hollywood
to stars. Zerina is also the founder of Black Owned Everything and
Akers and Akers Foundation supporting emerging African American
entrepreneurs.
About Enrique
Melendez:
Enrique is a Los Angeles-based
Celebrity Stylist to the next generation of Hollywood's Hottest Superstars: Gen Z.
Recognized as one of The Hollywood Reporter's 'Rising Hollywood
Stylists to Watch' in 2023 & 'Top 25 Most Powerful Stylists' in
2024 as well as CFDA's 'Top Emerging Stylists for the Next Gen
Talents' in 2023, Enrique's storytelling styling technique allows
his use of clothing to transform his looks into an elevated
narrative. Enrique is also credited with sparking the 'goth
revival' in 2022 that went viral on social media.
Media
Contact: TheEditbyMarshalls@edelman.com
View original
content:https://www.prnewswire.com/news-releases/marshalls-launches-first-ever-good-stuff-style-collective-in-partnership-with-celebrity-stylists-molly-dickson-zerina-akers-and-enrique-melendez-302127484.html
SOURCE Marshalls