VANCOUVER, BC, Jan. 29,
2024 /CNW/ - Kits Eyecare Ltd. (TSX: KITS)
("KITS" or the "Company"), a leading vertically integrated eyecare
provider, announced today the appointment of Jean Francois Jupille to the position of
Director of User Experience.
In this role, Jean Francois will
lead site design for KITS.com and KITS.ca, as well as oversee user
experience on site. He will also play a crucial role in shaping
KITS's brand expansion, focused on delivering the best optical
shopping experience possible in Canada and the US. Prior to joining KITS,
Jean Francois was most recently head
of marketing for Clearly.ca. Previous to Clearly.ca, Jean Francois led creative, design, and UX/UI
for EyeBuyDirect.com, based in Shanghai,
China.
"I am pleased to welcome Jean
Francois to the KITS team," said Roger Hardy, co-founder and CEO of KITS "To
build the best optical company in the world, we need the best team
in the world. Jean Francois brings
marketing leadership experience in optical businesses from across
the globe, having covered markets in Canada, the USA, and Asia. We are excited to integrate Jean Francois' experience with the strength of
KITS' world-class technology, advanced optical lab, sophisticated
logistics systems, and expansive eyeglasses collections. We look
forward to continued momentum as we deliver unbeatable style,
value, and convenience for eyes everywhere."
Jean Francois holds a master's
degree in industrial and product design from L'Ecole de design
Nantes Atlantique at Shanghai
University, and a Bachelor of Arts from ESA Saint-Luc Tournai in
Belgium.
At the end of Q3, KITS offered 1,950 unique styles of eyeglasses
with over 260,000 frames in stock. Eyeglasses are made at the
Company's onshore, automated optical lab on the west coast and
shipped out to customers throughout North
America, often in one day.
About KITS
KITS makes eyecare easy. KITS is a leading vertically integrated
digital eyecare brand providing eyewear for eyes everywhere. We
offer customers access to a vast selection of contact lenses and
eyeglasses, including our own exclusive KITS designed products, as
well as a robust suite of online vision tools. Our efficient
digital platform, backed by our industry-leading manufacturing and
designs, removes intermediaries, and enables us to offer great
prices and deliver made to order personalized products with
incredible care and accuracy. We are creating disruption in the
industry by constantly pursuing cutting-edge technologies to enable
the best customer experience, including online eyewear fitting
tools, and virtual try-on for glasses. We strive to delight our
customers with our competitive prices, a convenient digital
shopping experience, fast and reliable delivery options, and an
unrelenting focus on earning our customers' lifelong trust. For
more information on KITS, visit: www.kits.com.
SOURCE KITS