CALGARY, Jan. 26 /CNW/ -- CALGARY, Jan. 26 /CNW/ - Rare Method Interactive Corp. ("Rare Method") is pleased to announce the appointment of Pablo Noriega to the board of directors.  From 2002 to 2005, Mr. Noriega worked as a lawyer for Basham Ringe and Correa, a law firm in Mexico with over 95 years of providing clients with service based on superior ethics, quality and professionalism. Among the firm's clients are some of the largest and best known companies in the world, both national and multinational, as well as financial institutions. In 2005, Mr. Noriega moved to Vancouver, BC where he served as a legal and business consultant on civil and commercial law in Latin America, specializing in mining and oil companies located in Canada and USA. Since 2010 Mr. Noriega has worked with the Platform investments Group, a Calgary based firm focused on oil and gas in Central and South America, by providing general business advice, corporate reorganization, new business evaluation, strategic planning, senior manager counseling, financial projects and forecasting. Mr. Noriega is a major shareholder through his joint family holdings of 13 corporations in Mexico and United States. Rare Method (TSXV: RAM) is a leading integrated agency that leverages technology to make marketing more effective and accountable. Rare Method offers a full range of marketing services including marketing strategies, creative, technology development, media planning & management, campaign analytics, reporting & optimization. Rare Method has employees in Calgary, Alberta and Salt Lake City, Utah and was recognized in 2008 & 2009 as one of the top 50 employers in Canada by the Queen's School of Business, Queen's Centre for Business Venturing and Hewitt Associates as well as one of Canada's fastest growing companies by Profit magazine. On behalf of the Board of Directors Evan Spiropoulos, Chairman Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. To view this news release in HTML formatting, please use the following URL: http://www.newswire.ca/en/releases/archive/January2011/26/c5593.html pInvestor & Media inquiriesbr/ (403) 543-4500 or a href="mailto:investors@raremethod.com"investors@raremethod.com/a/p

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