BSTK Brite Strike Tactical Illumination Products Inc New (PK)

Brite-Strike® Tactical Illumination Products, Inc. (PINKSHEETS: BSTK) announced today that their new website has gone live. The new website is easier to navigate and has all of the new products for 2010. Visitors can download the new 28 page catalog for free in a PDF file.

"These changes underscore the growth of our product-line," said Glenn Bushee, president of Brite-Strike. "We highlighted all our new products at the Milipol Show in Paris, which ended Friday, and the response was extraordinary. We talked with buyers from 42 different countries, and are in discussions with 31 new distributors to carry the entire product-line. The DLC, Duty-Light Camera, was attracting crowds the entire show, and generated 2 co-branding proposals," said Mr. Bushee.

The new TOC, Tactical Observation Camera, BTL150 Basic Tactical Lights, BDRC220, Tactical Blue-Dot rechargeable tactical light, "Flexaton" BIL, Flexible Baton with Integrated Light with Tactical Touch switch and Roto-Loc articulating light holster were all unveiled to the public.

Europeans are obsessed with quality and true innovation and recognize BSTI as a leader in both as well as "the" leader in use of light as a less than lethal option, stated Bushee.

In another un-related development, the Company announced that the first 4 letters have gone out to companies believed to be infringing on Brite-Strike patents.

Brite-Strike is the key corporate sponsor of STOP AOW, Stop Assaults On Women, www.stopaow.org

Anyone wishing to find out more information on the Company or its products is invited to visit the Company's website at www.brite-strike.com. Brite-Strike is also the principal corporate sponsor of STOP AOW, Stop Assaults on Women, www.stopaow.org.

About Brite-Strike Tactical Illumination Products, Inc. (PINKSHEETS: BSTK)

Brite-Strike Tactical Illumination Products, Inc. was developed by two police officers to create world-class tactical LED flashlights with features that police officers and citizens can use as a non-lethal means of defense. These lights utilize intense, white light, in a high, low or strobe setting, which can distract, and disorient attackers, while causing no harmful side-effects. Brite-Strike is committed to using the latest technology, world-class components, and highest design and manufacturing standards, so that consumers can rely on Brite-Strike products when they are needed. The company's Tactical Blue-Dot Series meets or exceeds military specs of armed forces around the globe and are deemed almost indestructible. For more information on the Brite-Strike product line, please visit: http://www.brite-strike.com. Law Enforcement and military personnel are eligible for discount pricing. Contact Customer Service at customerservice@brite-strike.com or (781)585-5509 for further details.

Forward-Looking Statements:

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the company's SEC filings. These risks and uncertainties could cause the company's actual results to differ materially from those indicated in the forward-looking statements.

Contact Information: Jack Lennon (774) 994-2709