Be Active Holdings Appoints Evis Savvides to Board of Directors
25 Giugno 2014 - 2:00PM
Marketwired
Be Active Holdings Appoints Evis Savvides to Board of Directors
Adds 20 Years Consumer Goods Experience
NEW YORK, NY--(Marketwired - Jun 25, 2014) - Be Active Holdings,
Inc. (OTCQB: JALA), a manufacturer and marketer of Greek frozen
yogurt under the Jala brand, announced the appointment of Mr. Evis
Savvides to its Board of Directors.
Mr. Savvides brings to Be Active Holdings twenty years of growth
strategy, financial management and business development experience
in the consumer goods sector.
Mr. Savvides started his career in Public Accounting in
1994. In 2000, he moved to the Management Consulting area
where he served as a partner of a CPA firm's consulting
division. His primary focus was helping small to medium size
organizations, in the beverage and food industries grow profitably
through simple, clear and effective strategy. In 2006, Evis was
invited to assume the role of Chief Operating Officer for Deutsch
Family Wine & Spirits, the Sales & Marketing Organization
representing the [yellow tail] wine brand. At the side of the
company owners, Evis helped Deutsch grow profitably and build an
environment capable of managing the organization's aggressive
growth. In September 2013, Evis formed SFG, a consulting group
focused on helping companies in the consumer goods industry
implement and execute profit driven business strategies. Evis
received his undergraduate degree in accounting and Masters of
Science in accounting degree at Old Dominion University in Virginia
where he graduated with honors, and is a CPA.
"We welcome Evis to our Be Active Holdings Board of Directors,
as he greatly strengthens our depth of knowledge, both
strategically and financially, in the consumer goods industry,"
stated Sam Pugliese, Founder and President. We are pleased to
continue to build out our team, both operationally and in regards
to corporate governance, as we position Jala Greek frozen yogurt
for distribution and revenue growth."
About Be Active Holdings, Inc. Be Active Holdings, Inc. is a
manufacturer and marketer of Greek frozen yogurt under the Jala
brand. The Company manufactures and sells low fat, low calorie, all
natural probiotic enriched Greek frozen yogurt under the trade name
Jala. Its Greek frozen yogurt is packaged as low fat bars and
pints, which are designed to appeal to the health conscious or
weight conscious consumer. The Company produces high quality, low
fat, low calorie, all natural novelty frozen yogurt and ice cream
products. Its proprietary Greek frozen yogurt is all fat-free and
is a result of its proprietary recipe and the quality of the
ingredients in the mix. Learn more about Be Active Holdings, Inc.
at www.BeActiveBrands.com
Forward-Looking Statements Forward-Looking Statements. This
press release contains "forward-looking statements" within the
meaning of Section 27A of the Securities Act of 1933, as amended,
and Section 21E of the Securities Exchange Act of 1934, as amended
(the "Exchange Act") (which Sections were adopted as part of the
Private Securities Litigation Reform Act of 1995). Statements
preceded by, followed by or that otherwise include the words
"believe," "anticipate," "estimate," "expect," "intend," "plan,"
"project," "prospects," "outlook," and similar words or
expressions, or future or conditional verbs such as "will,"
"should," "would," "may," and "could" are generally forward-looking
in nature and not historical facts. These forward-looking
statements involve known and unknown risks, uncertainties and other
factors which may cause the Company's actual results, performance
or achievements to be materially different from any anticipated
results, performance or achievements. The Company disclaims any
intention to, and undertakes no obligation to, revise any
forward-looking statements, whether as a result of new information,
a future event, or otherwise. For additional risks and
uncertainties that could impact the Company's forward-looking
statements, please see the Company's Annual Report on Form 10-K for
the year ended December 31, 2013, including but not limited to the
discussion under "Risk Factors" therein, which the Company has
filed with the SEC and which may be viewed at
http://www.sec.gov.
Contact Information Sam Pugliese President
sam@beactivebrands.com 212-736-2310 Stephen Hart Hayden IR
hart@haydenir.com 917-658-7878
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